Search results for "Digital

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CAMPAIGN REPORT: PRODUCTION/POST-PRODUCTION - Digital diktats Digital TV could mean fewer top

For the moment, digital television is little more than a middle-class smokescreen. It simply means...For the moment, digital television is little more than a middle-class smokescreen. It simply ... and Sky Digital, currently offer little more than the average cable or satellite company. So what s all ... had no interest in digital TV whatsoever. Ah, but they will. Experts and players can t quite ...

CAMPAIGN INTERACTIVE: BEHIND THE HYPE - NEW-MEDIA STRATEGY - Digital offers a lucrative platform

lost. They did this with, it should be said, limited success. Now the digital revolution ... to embrace consultancy in a big way. From the other side of the hill - but all heading for the same digital ... came last year when the Lowe Group backed the start-up digital management consultancy, Decipher ...

MEDIA: FOR THE RECORD

BSkyB has signed up around 800,000 subscribers to its Sky Digital service, for which it is giving...BSkyB has signed up around 800,000 subscribers to its Sky Digital service, for which ... for new channels. The Digital Broadcasting Company has appointed Bernadette O Reilly as sales ... as advertising director. Winthrop was advertisement manager for Redwood Publishing s Sky Digital TV Guide ...

CAMPAIGN REPORT: PRODUCTION/POST-PRODUCTION - Wide awakening. Soon all TVs will be widescreen TVs. As commercials directors learn to exploit the format, production companies are coping with an awkward period of transition. Jim Davies reports

50 per cent of its output will be digital by the year 2001 - sport is a priority, but family ... s latest Guinness extravaganza featuring the foaming sea horses was shot in digital widescreen. This was not only because it required extensive digital effects work, but also because it is likely to run ...

CAMPAIGN INTERACTIVE: PRIVATE SURF WITH ANDY HOBSBAWM

audience will tune into the retro vibe is questionable. Overall, the digital marketing campaign ...

MEDIA: Charting channels in the digital age. How will listings titles compete in the multi

the sector faces another threat. With digital TV, the magazines can no longer provide comprehensive ... comparing the internet to a parish notice board. In a digital future, consumers will demand fast ... are looking for. Subscribers to Sky s digital service have access to an EPG via a button ...

OPINION: Early adopters may love digital radio; the rest of us should wait

thimble of petrol, but that s another story. The early adopters of digital television may ... , but on second thoughts, they are almost certainly out there scouring the high streets for a digital radio. Never mind that there is nothing to listen to, or that a digital radio will set them back pounds 500 ...

First Direct moves into ’life’ services

digital television....The UK s largest telephone banking operation, First Direct, is planning to diversify into the provision of life management services in the near future via the telephone, internet and interactive digital television. The service will build on its Octopus personalised research service, which ...

DBC makes pounds 3m appointment for pay film channel

The Digital Broadcasting Company has appointed Interfocus to handle all of its pounds 3m above...The Digital Broadcasting Company has appointed Interfocus to handle all of its pounds 3m above- and below-the-line advertising for its new pay-per-view movie channel U-direct (Marketing, June 17 ... . The service will be subscription-free. Initially it will be available on SkyDigital and then on digital ...

MEDIA BRIEFS

far none of them has split their programming. United News s digital roll-out which begins ... an improved digital television text service in the next few months. It will allow ONdigital to offer a full ...

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