HOTLINE
19 Dec 1997 | by ANNA GRIFFITHS
the audience data for a further two years to July 2000 because of uncertainty over the effect of digital television. In the meantime, the measurement of digital TV services will be undertaken by additional ...
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FOR THE RECORD
19 Dec 1997 | by ALASDAIR REID
MTV Networks Europe is to launch an interactive digital music television service, M2. Peter Good...MTV Networks Europe is to launch an interactive digital music television service, M2. Peter Good ... , is understood to have been offered the post of chief executive of British Digital Broadcasting. The Granada/Carlton joint venture into digital terrestrial broadcasting is due to launch next autumn. TSB has ...
OPINION: Troubles ahead after a year of the unexpected
19 Dec 1997 | by DAVE PHILLIPS
: something must be done about the over-inflated cost of TV airtime (will digital make a difference ...
C&W acts on survey calls
18 Dec 1997 | by LISA CAMPBELL
Cable & Wireless Communications is to develop interactive digital services and multimedia products
New arrivals to build BIB brand
18 Dec 1997 | by BY AMANDA LUTCHFORD
, Midland Bank and Matsushita, was created to provide a digital platform for interactive TV services ...
PUBLIC RELATIONS: Changing channels - PR companies have been slow to specialise in broadcast media, but now clients are demanding greater expertise
18 Dec 1997 | by ROBERT GRAY
s where, what they want and how to deliver it. The digital revolution is going to exacerbate ...
HOTLINE
12 Dec 1997 | by ELEANOR TRICKETT
to launch British Digital Broadcasting to consumers next year. AMV, which pitched against Lowe Howard...Abbott Mead Vickers BBDO and New PHD are expected to pick up the pounds 15 million account to launch British Digital Broadcasting to consumers next year. AMV, which pitched against Lowe Howard-Spink and BMP DDB, is said to be the only agency still in talks with BDB, a joint venture between Carlton ...
Four shops line up for pounds 7m Sky TV offensive
12 Dec 1997 | by ANNA GRIFFITHS
, particularly in terms of its future plans for digital TV where its existing customer base will become a ...
Salari to head BMP consumer lab after three years at JWT
12 Dec 1997 | by KAREN YATES
to Nigel Jones, BMP s head of planning. BMP Culture Lab plans to exploit advanced digital video ...
REVIEW: Marketing and advertising news in the week’s press ..
12 Dec 1997 | by KAREN YATES
-awaited assault on the British digital TV market following revelations that senior personnel from his company ...
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