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ActionAid pressures Tesco on developing world wages with viral spoof

23 Dec 2008 | by Miranda Fitzgerald

The viral , developed by digital marketing agency Nonsense, is part of the development charity's Small change, big difference' campaign. It claims that for every 1.50 shoppers spend on South African apples at Tesco, just 8p goes to the farm workers that supply them. ActionAid said that if Tesco paid ...

ActionAid targets Tesco

19 Dec 2008 | by Peter Hay

p/ ) generated 67,000 hits within the first 48 hours of launch. Action Aid brought on digital ...

WWF revisits DRTV with adopt a polar bear campaign

19 Dec 2008 | by Dan Leahul

and digital channels such as ITV2, Nickelodeon, UKTV Documentary, Dave, Watch, E4, CITV and Boomerang, plus ...

Amnesty International appoints Quiet Storm and Zerofree

17 Dec 2008 | by Darren Davidson

LONDON - Amnesty International has appointed creative agency Quiet Storm and digital agency Zerofee

Ofcom review: "Junk-food rules are working"

17 Dec 2008 | by Staff

in advertising revenues and a 6 per cent decline in food and drink advertising revenue. Most other digital ...

Government to sell Royal Mail stake to private operator

16 Dec 2008 | by Daniel Farey-Jones

in that period, this is dwarfed by the 500m impact of customers using digital instead of postal communications. ...

Government rules out Royal Mail privatisation ahead of report

15 Dec 2008 | by Daniel Farey-Jones

by the 500m impact of customers using digital instead of postal communications, according to a Financial ...

Campaigns: Public affairs/digital - Forum battles to beat cyber crime

12 Dec 2008 | by Cathy Wallace

Campaign: Bring back the National High Tech Crime Unit (NHTCU) Client: The Corporate IT Forum PR team: In-house Timescale: 2006-ongoing Budget: C. £10,000 Cyber criminals are using increasingly sophisticated and advanced methods to steal customer and company data and damage corporate networks....

Scotland picks six for agency roster

12 Dec 2008 | by Gemma O'Reilly

including PR, direct marketing and digital. ...

Conservative Party embraces digital campaigning with senior appointment

11 Dec 2008 | by Gemma Charles

Hunt's duties will include fronting online campaigning activities in the media, championing digital communications among his parliamentary colleagues and spreading the new media message to constituencies. He will work closely with Tory new media head Rishi Saha. Hunt also plans to build closer links ...

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