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Saatchi & Saatchi captures Richmond business

Kerry Foods has appointed Saatchi & Saatchi London to handle the advertising and digital accounts...Saatchi Saatchi won the digital business after a pitch against two undisclosed agencies. The ad account, previously handled by Quiet Storm, was awarded without a pitch. Saatchi Saatchi and Kerry ... forward to creating more market-beating advertising and digital communications for Kerry Foods this time ...

Florette to run ads when the sun shines

, press and digital during May and June. Up to 60% of the campaign will be weather-dependent, with other ... , to target consumers when the weather is best. The digital and social media campaign will also use geographic ... ad will air around family programming on ITV, Channel 4, Channel 5 and on digital channels, with a 40 ...

PepsiCo hires Karmarama for new nuts snack

The brief will be the first work the independently owned agency, part of the Karma Communications Group, has produced for the snacks and soft drinks giant. The integrated campaign will launch in the UK later in the spring and is likely to include national press, digital and radio work. Karmarama picked ...

Haygarth and The Village Comms win Organic task

above-the-line advertising, digital, social media and PR. Catherine Fookes, the campaign manager ...

Weetabix "sibling rivalry" by BBH

spots will run for four weeks and are supported by digital activity including a Mumsnet partnership ...

Lurpak "good, proper food" by Wieden & Kennedy

Lurpak has released an ad campaign, by Wieden Kennedy, spanning TV, cinema, press, out-of-home, digital, in-store and experiential. The work encourages people to look at comfort food in a new light. The TV spot, directed by Vince Squibb at Gorgeous, breaks on Sunday on ITV. The campaign was created ...

Maxus takes £21m Associated British Foods media account

in relation to digital media channels in particular. "We were also impressed with how Maxus recognised ...

MPG Media Contacts scoops £2m Organix account

publications, but last year, DLKW Lowe created its first TV ad . The brand also uses digital marketing ...

Most read stories in advertising, marketing, media and PR (11 - 17 Nov 2012)

-dancing "dynamic, digital magazine" (Marketing, 14 November). Editing of a different sort put PR agency ...

Most read stories in advertising, marketing, media and PR (28 Oct - 3 Nov 2012)

. (PRWeek, Wednesday 31 October) Lloyds looks to build digital agency roster : Lloyds Banking Group has called a review of its digital business as it looks to beef up its roster. (Campaign, Thursday 1 ...

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