Walkers creates £42m text-to-win promotion
12 Jun 2003 | by Ravi Chandiramani
WIN runs until October 31 and requires customers to text a nine-letter code found on-pack to a five-digit ...
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STOP PRESS: Cadbury appoints digital creative roster
26 Jun 2003
Cadbury Trebor Bassett has appointed its first digital creative roster, taking on E3 Media, EHS
PJ Smoothies to sponsor Electric Cake's Eatmail.tv
05 Jun 2003 | by Staff,
LONDON - Digital media agency Electric Cake has signed up PJ Smoothies to sponsor its website in a...Moothies, launched last year. Electric Cake is the digital arm of guerrilla marketing and consumer PR ...
Smirnoff in talks to secure League Cup sponsorship
05 Jun 2003 | by Mark Kleinman
. The news coincided with the collapse of ITV Digital. ...
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