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The Wrigley-owned 5 Gum has relaunched in the UK with an integrated campaign. The work, which was created by Billington Cartmell, spans outdoor, print and digital formats, as well as graffiti sites and in-store activity. The campaign invites people to try 5 Gum s core flavours watermelon and spearmint ...
, press and digital during May and June. Up to 60% of the campaign will be weather-dependent, with other ... , to target consumers when the weather is best. The digital and social media campaign will also use geographic ... ad will air around family programming on ITV, Channel 4, Channel 5 and on digital channels, with a 40 ...
Enter, the agency formerly known as HMDG, has won the creative brief to create an ad campaign with TV, press, print, digital and in-store and within the on-trade, display and branding. The launch ... Media will handle a media planning and buying campaign worth 5m across above-the-line media, digital ...
. It is part of Lucozade s Yes campaign and will be supported by outdoor, press, digital and in ...
Me app by BETC Digital and B-Reel that uses facial-recognition software to reveal people s "baby ...
The brief will be the first work the independently owned agency, part of the Karma Communications Group, has produced for the snacks and soft drinks giant. The integrated campaign will launch in the UK later in the spring and is likely to include national press, digital and radio work. Karmarama picked ...
Mondelez International has launched a 3 million campaign to promote Cadbury s new Wispa Hot Chocolate. Fallon London created the work, which comprises social media, digital and outdoor activity, as well as a one-off TV spot during Britain s Got Talent . The campaign highlights the product ...
Finlandia vodka has unveiled a global campaign by Wieden Kennedy London. It comprises digital, outdoor, point-of-sale and events in Europe and the US. The work is divided into summer and winter campaigns, with the first ads appearing this month. While previous advertising has focused on Finlandia ...
is holding a global pitch in order to find an agency to create a new digital platform for the Heineken beer ... smarter, not harder [infographic], The Wall Why digital marketing strategies fail, The Wall Top ...
its delivery area. Activity is expected to concentrate on digital and direct marketing. Iris ... of online growth. milk more have been managing CRM and digital in house since they parted company ...
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