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Phipps drafted in for Estrella lager brief

London-focused digital channels. Events activity will revolve around sampling and photocalls ...

Bell Pottinger Private wins consumer and digital brief for adult drink Zeo

and digital arms to support a multi-million-pound repositioning....not repitch. Bell Pottinger Consumer and Bell Pottinger Wired, the agency's new digital arm, have been ...

Magners hires PrettyGreen as cider competition grows

The agency will deliver all PR, digital and events activity during 2013, which will bring a major overhaul of the C C Group-owned brand. PrettyGreen will work alongside the brand's creative and media agencies Red Brick Road and Havas, having assumed digital duties from the former and trade duties from ...

Lexis lands Carlsberg content brief to drive social sharing

The agency is tasked with creating content for an international campaign that will launch within a month and run until the autumn. Lexis head of digital, planning and content Dominic Shales said the work would focus on creating shareable, unforgettable experiences. The agency will handle strategy ...

Red Consultancy's group MD Andrew Baiden steps down

the last six years. As I step away I do so following a barnstorming 2012 in which we ve posted double-digit ...

Coca-Cola Enterprises readies European 'sustainability story' drive

Reddington, said the focus was on aligning digital so that stakeholders would be engaged in the same way ...

Passion outweighs profits in new era

to be done'. With the mass adoption of digital media, the tectonic shifts in print and broadcast media ...

Freedrinks seeks agency for ZEO soft drink relaunch

Freedrinks, the company behind ZEO, is set to embark on a pitch process ahead of a relaunch of the drink later this year. Victoria Allen, PR and digital marketing manager for Freedrinks, said: We re looking for support in our trade and consumer PR. At the moment, we re very much a premium brand ...

Kettle Chips brings in Emanate to promote brand makeover

and digital components. Emanate CEO Nick Propper, said: We are thrilled to be working with such an iconic ...

Cicero lands Whisky Trading Co account ahead of UK launch

The Whisky Trading Company, which was founded late last year, is the brainchild of whisky expert David Robertson, who created and sold the world s first 100,000 bottle in 2010. The venture aims to provide investors with double-digit returns through the trade of premium bottles of Scotch whisky ...

 

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