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RBS digital marketing exec to be general manager of driving.co.uk

News International has appointed Jim Murray-Jones, top digital marketing executive at the Royal...its marketing and sales operations. Murray-Jones has been head of digital marketing ... of digital publishing director at Haymarket, a role in which he helped oversee the acquisition of PistonHeads ...

Last week's most read news in advertising, marketing, media and PR (9 - 15 Dec 2012)

the official singles chart. ( Marketing, Monday 10 December ) Microsoft installed interactive digital ... for advertising, LBI for digital, OgilvyOne for direct and PHD for media. ( Marketing, Tuesday 11 December ... named its agencies of the year as BBH for advertising, Work Club for digital, OgilvyOne for direct ...

CRISTAL FESTIVAL: Publicis Groupe reorganised itself for Renault

had restructured itself to become more integrated, its Publicis Groupe digital agency Moxie followed ... are getting digital and it changes everything. It changes the link, the relationship between the fans ...

Trading Places: this week's people moves

Digital , to replace Clive Record as head of screen. Boxall will be responsible for buying space across TV and digital display. ( Media Week ) PR Apple has poached Vimeo 's European head of PR ...

Audi UK marketing boss departs

review of its UK digital agency arrangements . The pitch is being handled by Agency Insight and Hugh Fletcher, the national digital manager for Audi UK. ...

Audi UK opens talks with digital shops

Audi UK has kicked off a pitch to find a digital agency of record to handle its website and digital...The review is being handled by Agency Insight and run by Hugh Fletcher, the national digital ... for 2013, which is focusing heavily on the growing importance of digital marketing, Audi UK is conducting a digital pitch for a new web and strategic digital partner." Audi has not disclosed details of when ...

Dennis launches interactive Auto Express iPad app

The app will be free for the six issues between now and 2 January 2013. A joint print and iPad subscription costs 1 for the first six issues, followed by 22.99 for every 13 issues, while a digital-only subscription costs 1 for the first six issues, followed by 16.99 for every 13 issues. According to Dennis ...

VW to extend One Thing campaign with Absolute Radio

digital stations such as Absolute Classic Rock and Absolute 80s, show hosts will explain what song ...

OgilvyOne captures Land Rover digital

Land Rover has appointed OgilvyOne to handle its global digital account....Radius. Blast Radius has handled the account since last year, after the digital agency was acquired by Wunderman. Before that, Wunderman had worked on the Land Rover digital business for four years and launched the car-maker s first global digital campaign. Land Rover s relationship with Wunderman ...

Time Inc and Toyota trial content-tailored ad model

The model, dubbed Time Engage, uses data on Time s 130 million readers, married with third-party data from advertisers and research firms to optimise advertising placement across both print and digital titles. The group, which publishes titles including Time, People, Fortune and Sports ...

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