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Dennis launches interactive Auto Express iPad app

03 Dec 2012 | by Nick Batten

The app will be free for the six issues between now and 2 January 2013. A joint print and iPad subscription costs 1 for the first six issues, followed by 22.99 for every 13 issues, while a digital-only subscription costs 1 for the first six issues, followed by 16.99 for every 13 issues. According to Dennis ...

VW to extend One Thing campaign with Absolute Radio

27 Nov 2012 | by Maisie McCabe

digital stations such as Absolute Classic Rock and Absolute 80s, show hosts will explain what song ...

Time Inc and Toyota trial content-tailored ad model

21 Nov 2012 | by Ben Bold

The model, dubbed Time Engage, uses data on Time s 130 million readers, married with third-party data from advertisers and research firms to optimise advertising placement across both print and digital titles. The group, which publishes titles including Time, People, Fortune and Sports ...

Auto Trader launches Ignition on tablet

08 Nov 2012 | by Nick Batten

launched its first exclusively digital campaign, which featured a collection of short films that dramatise ... launched an ad campaign in September that promoted its digital credentials amid rumours of an imminent ...

Trader Media Group chief executive steps down

20 Sep 2012 | by Nick Batten

print to digital publishing. "He leaves the company in excellent shape as it moves on to the next ... campaign promoting its digital credentials . Follow @nickbatten2 ...

Admiral to sponsor motoring on Discovery

28 Mar 2012 | by Nick Batten

, starting on 1 April and encompassing a broad range of on-air activity and digital support....will be devising exciting on-air and digital executions, which will allow Admiral to engage directly with our ...

VW and Microsoft Office 365 sign up for Absolute Radio's InStream advertising

01 Mar 2012 | by Maisie McCabe

. James Wigley, director of digital sales at Absolute Radio, said: "InStream is just one of the ways we ... advertising is part of Absolute Radio's push to innovate digitally. Absolute Radio this week joined the board of Digital Radio UK, the body charged with reading the country for digital switchover ...

 

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