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College Hill swoops for digital outfit

16 Dec 2008 | by Alec Mattinson

Digital design and branding agency Tonic is to become part of the College Hill Group, after...Tonic aims to connect global brands with its stakeholders through the creative use of digital media. It recently won Campaign of the Year for the Sony Europe BRAVIA Launch (pictured) campaign from ... with online financial reporting, IR websites and digital solutions College Hill Chairman Alex Sandberg said ...

The Week: Digital reviews - LBi scoops Wesleyan task

05 Dec 2008

LBi has picked up a brief from the Wesleyan Assurance Society to design and build a customer website.

Visa digital campaign reassures Christmas shoppers about online payments

24 Nov 2008 | by Fiona Ramsay

LONDON - Visa Europe is launching a Christmas digital ad campaign to convince consumers that online

Digital & Direct: YBS assigns job to Swamp

04 Nov 2008

Yorkshire Building Society has appointed Swamp to handle its digital strategy and online media

Digital & Direct brief: Sainsbury's Bank works with RedEye

14 Oct 2008

Sainsbury's Bank is working with online behavioural analyst RedEye to boost online conversion rates for its insurance products through an email campaign.

Scottish Widows turns to RedEye for digital

10 Oct 2008 | by Jacquie Bowser

specialists RedEye to analyse its customers' online behaviour and improve its digital direct marketing.... This information will be used to produce better targeted email marketing. Colin Watt, head of digital ... Widows' in-house digital communications and brand management teams to establish a series of automated ...

Digital & Direct brief: Norwich Union to launch campaign

02 Sep 2008

Norwich Union is launching a direct marketing campaign, devised by TDA, to promote improvements to its equity-release products. The activity will include national press ads, direct mail and door-drops.

Agencies line up for Visa digital account

21 Aug 2008 | by Kate Nettleton

LONDON - Visa has approached UK digital creative agencies with an online brief....contacted shops which can demonstrate a strong background in digital creative advertising. Visa currently uses a number of digital agencies across Europe on a project basis, including Saatchi Saatchi ... with agencies, but said the brief involved back-end web-build projects, rather than digital creative. ...

RBS kicks off consolidated digital review

14 Aug 2008 | by Caroline Lovell

LONDON - The Royal Bank of Scotland Group has called a digital advertising pitch with a view..."strategic online direction", as it puts more of an emphasis on its digital activity. It has approached ... and CHI Partners, are believed to be involved in the pitch. CHI has produced digital campaigns for RBS's retail division and credit cards, while Play, M C's digital arm, also produces digital advertising ...

The Week: Digital reviews - Saint scoops Lloyds TSB

08 Aug 2008

Saint, Rainey Kelly Campbell Roalfe/Y&R's digital shop, has picked up the Lloyds TSB account...The bank removed Digitas from the account after a three-year relationship in July. It is estimated the digital business is backed by a spend of more than £4 million. RKCR/Y&R currently handles Lloyds TSB's above-the-line account. In July, the bank also appointed its roster agency LBi to redesign its online ...

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