Digital - Wales makes smooth switch to digital
15 Jul 2010 | by Cathy Wallace
Campaign: Wales becomes the UK's First Digital Nation...Client: Digital UK PR team: Good Relations Wales Timescale: January-March 2010 Budget: 12,000 In March 2010, Wales became the UK's first 'digital nation' following the completion of the switchover to digital TV. OBJECTIVES - To raise awareness of the switchover - To make sure people were aware ...

