Click 
to remove filters
If digital trends are quantified by the comment they generate, the explosion in popularity of Facebook stores would already seem to be a pretty hot one. However, while there is no doubt that social networks are a core tool in driving sales, marketers should be wary of the hype surrounding f ...
of brand and communications at First Direct, where she oversees digital marketing, says that the company ... decision to take lightly because, Cowen explains, such sites require a 'big investment' and a digital ... and Twitter,' he says. Ivory towers Not everyone is convinced. Jamie Jouning, digital director, Conde ...
significantly increase expenditure into digital. For 'Live well for less' we have joined above-the-line media with online more than ever before. Every campaign we run is now integrated. Will digital become more ...
The expectation of 'free', already rife in the digital world, may partly explain the acquisitive...the costs of something that came with a price tag. The digital noughties (which could be renamed ... . We have an expectation of "free" in the digital world and, as the digital world and the physical ... distribution mechanic, and last week's looters felt that some non-digital mass distribution should be coming ...
of revenue from digital products sold by brands through its apps. Amazon has reacted by pulling sales from ...
eHarmony, and Martin Brooks, partner at Digital Commercial, a Work Club Group company. Ottokar ... for deeper engagement and data to personalise deals. MARTIN BROOKS PARTNER, DIGITAL COMMERCIAL ...
, be it advertising, PR or digital, where we make sure it is all joined up. PR has never been more important. You put ...
that product? The web has been a great driver in Tesco's global expansion and there's no doubt that digital ... for new markets; and winning the digital future. This is a real opportunity to redefine Tesco. In the UK ... and insights to drive strategy and execution. Digital retail is the next major growth channel in these markets ...
technologically savvy) than your average airtime bucket shop. "At ids, we sold a digital platform - and it gave me ...
Standards Authority (ASA) for decades, yet despite the growing use of digital marketing communications ... that nearly two-thirds of complaints to the watchdog about digital marketing were not investigated because ...
