Tools of the trade: Integrated strategies
20 Jun 2003 | by Maja Pawinska
: 'There are more and more stations demanding more and more content, especially with the rise of digital ...
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Event Management: Going live
04 Jul 2003 | by Mary Cowlett
company Emap raise the profile of its Digital Radio Seminar, an event run on the back of the first published audience figures for digital radio by RAJAR. 'Both these events were very much about targeting ...
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