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Way To Blue hires Towse for offline expansion

05 Mar 2013 | by Lynsey Barber

Way To Blue has appointed Katy Towse as director of offline to further develop the agencies non-digital...Towse will work closely with recently appointed UK entertainment director Laura Pettitt who joined the agency in January to lead a new integrated team. The appointment marks the latest addition to the Way To Blue team as the agency expands its digital PR capabilities offline. Way To Blue entertainment CEO ...

Wikipedia: Friend or foe?

02 Feb 2012 | by Kate Magee

not believe is being taken seriously enough by the site. As Edelman Digital's senior vice-president Philip ...

Michael Prescott, BT: Smart ways to save energy

17 Jan 2012 | by Michael Prescott, BT

Clever digital systems can help conserve resources to safeguard the future of the planet....it in a way that does not harm the planet's ecosystem. This is where digital systems, connected thanks ... demands on power grids can be curtailed. A key feature of our future will be digital systems enabling ... populated or, due to topography, hard to reach with superfast digital systems. Companies alone may ...

Richard Mound, IBM: Send in the collaborators

17 Jan 2012 | by Richard Mound, IBM

your digital mentor. To the Baby Boomer generation, it is confounding to think how much the world ... by building digital nervous systems where employees can collaborate, compete and own their decision ...

Luke Johnson, Risk Capital Partners: Innovate to accumulate

17 Jan 2012 | by Luke Johnson, Risk Capital Partners

seeing their revenues and margins erode thanks to the digital earthquake. But revolution ...

Ravi Mattu, Financial Times: Putting the customer first

17 Jan 2012 | by Ravi Mattu, Financial Times

two key events from 2001: the birth of the iPod digital music player and the announcement ...

Focus, Corporate Reputation: It's the Thought that counts

17 Jan 2012 | by Jonathan Walsh, TLG

the US giants. This trend could continue. We believe the next few years could see more digital ...

Public Affairs: Cicero expands offering

13 Jan 2012 | by Alec Mattinson

Financial specialist establishes digital and media arms....and digital arms to expand its client base and the services it can offer to existing clients. Mike Robb, who ... with the company since 2007, becoming head of digital. The launch of the two businesses follows Cicero securing two new clients and making a couple of appointments. The agency has won media and digital work ...

Media: The Week in Media

13 Jan 2012

Trinity Mirror, publisher of the Daily Mirror, has acquired Communicator Corp, the digital comms company that specialises in email marketing and mobile comms, for £8m, as it seeks to expand its digital marketing offering. The publishing group is looking to become less reliant on its core print assets ...

Media: FT buys app developer

13 Jan 2012

In an internal memo to staff, the FT's CEO John Ridding said: 'It will further boost our momentum in digital journalism, help us improve our development processes and allow us to maintain our edge in this strategically important area.' As well as the FT's HTML5 app for mobile devices, Assanka also built the FT ...

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