to remove filtersMy Media Week: Thomas Laranjo
22 May 2013 | by Hayley Hayes
-depth analysis on BT's new sports channels. If they get their digital and mobile offering right, they will become ...
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Future plots 50% digital revenues
23 May 2013 | by Louise Ridley
digital business in future, according to Mark Wood, the UK chief executive...., but growing digital revenues that now make up 25 per cent of its total, up from 18 per cent a year earlier ... towards a digitally focused business. It would nice to get beyond 50 per cent of our revenues from digital ... market." The shift marks progress in the publisher's move toward becoming a digitally focused business ...
Arif Durrani: Google needs to change its approach to HMRC
22 May 2013 | by Arif Durrani
, in a digital age where consumers are empowered. It's hard to argue with Jones' fundamental belief ...
Peugeot and Samsung sign up to motorway screen sheet
21 May 2013 | by Priyanka Mehra Dayal
digital screen sheet, equivalent to a 500-inch TV screen on the Aston Expressway near Birmingham....The CityVision Expressway project is the latest of the CityVision network initiative launched by Birmingham-based out-of-home agency Signature Outdoor. The screen on the A38(M) road is the third in the project, which offers advertising opportunities through digital roadside screens. It is positioned ...
Bepanthen to sponsor baby and parenting shows on Discovery
21 May 2013 | by Priyanka Mehra Dayal
The deal includes 150 hours of programming per month with 80 accreditations running per hour as openers, closers and break bumpers on the channel. The initiative will promote the brand's new creative positioning, 'Everyday Care and Protection'. As well as the on-air promotion, the campaign includes digital ...
Sky sponsors Sun documentary on boxing star Carl Froch
20 May 2013 | by Chloe Smith
The seven-minute documentary is running on The Sun's website. Both the film and the Sky Box Office hotline will be promoted in the paper and on The Sun's digital platforms. 'Frochy', a behind ... . "The Sun is carving new digital business, which satisfies the joint interests of readers and commercial ...
Nokia and McDonald's among the takers for C4's ad offer
17 May 2013 | by Priyanka Mehra Dayal
viewers on 4oD by programme genre. Jonathan Lewis, the head of digital and partnership innovation ... will ultimately revolutionise the way we trade digital advertising. "Over the next few months we will monitor ...
Rajar Q1 2013: Views from Mindshare, RadioWorks and UM London
17 May 2013 | by Maisie McCabe
Radio specialists from Mindshare, RadioWorks and UM London were encouraged by the growth of digital...its position as the biggest commercial show in London at breakfast, while digital radio reached its ... (+9.2% year on year). "From a digital point of view, it s good to see that digital radio as a whole has had a strong Rajar with 34% of radio listening now via a digital platform (+17% year on year ...
Rajar Q1 2013: Bauer Media and Absolute Radio share their views
16 May 2013 | by Maisie McCabe
and Absolute 80s becoming the top digital commercial station. "With digital radio now accounting for 34.3% of listening and strong digital-only stations such as Kisstory and TeamRock launching in recent weeks, the prospect for analogue switch-off and an all-digital industry have never looked better." ...
Trinity Mirror revenues fall 10% in Q1 amid 'difficult' ad market
16 May 2013 | by Arif Durrani
for the start of 2013 following double-digit falls in display advertising....executive Simon Fox has made expanding its digital operations a key priority since his arrival last summer and the company reported strong growth in digital audiences today, with unique users increasing 25% year on year ... digital content management system. Speaking to Media Week last month, Fox said: "You have to have ...
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