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Pepsi Max viral features model Kelly Brook

10 Dec 2008 | by Fiona Ramsay

LONDON - Pepsi has launched a digital campaign for its Pepsi MAX QR codes promotion to support...Brook is starring in a 60-second digital film created for Pepsi MAX by digital agency Graphico. The film is being used for online ads and activity across a number of digital media channels including Facebook, Sky Sports network, FHM and The Sun while also appearing on the PepsiMAX web and mobile sites ...

John Lewis Christmas campaign eschews excessive consumerism

10 Nov 2008 | by Miranda Fitzgerald

-second ads run on digital escalator panels. As consumers get to know the original characters, new ones ...

Video: Ford tries to pull women with new Fiesta ad

19 Sep 2008 | by Alex Brownsell

Although the Fiesta is the UK's biggest-selling retail vehicle, Ford is concerned that the model does not have sufficient appeal to women and younger drivers. The campaign, which will run until the end of the year, also includes outdoor, direct and digital elements. Is Ford's decision to focus ...

 

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