Dockers Europe has hired digital agency AKQA London to develop the site, which will be built in five languages. The site will initially act as a brand-building platform, showcasing the Dockers range, but will not have e-commerce functionality. Dockers' current web sites cater to the US ...
-build specialists have had a strong year, most notably Agency.com, which was appointed BT's lead digital agency ... -level is responsible for buying digital media for the two biggest spenders online in the UK: COI Communications and BT ... of digital at the AAR. This year, the IAB appointed former ITV chief executive Richard Eyre to lead ...
. Due to the growing relevance of satellite and digital channels to UK television advertising, Adwatch ...
people do Christmas shopping, enabling them to optimise seasonal marketing activity. In the digital ...
the cinematic Johnny Walker 'Keep Walking' campaign and is now running it in 120 markets; Audi reports double-digit ...
been 12 months of consolidation. That said, Mother turned in its sixth successive year of double-digit ...
firepower and enthusiastic attitude. In a year when most PR agencies suffered double-digit percentage ...
"After many years of double-digit growth, last year we stood still, and this year will be only a little better," says Peter Jackling, chairman of industry body the BMRA. "However, there are certainly signs now of recovery for 2004, with a fragile business confidence returning. "This year was notable ...
, hiring digital agency Syzygy to launch a campaign portal and Haymarket Customer Publishing to produce a
LONDON - Colgate-Palmolive is embarking on a pan-European digital marketing campaign to boost
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