Europcar launches its first TV ads in £2.5m campaign
03 Jun 2011 | by Ben Bold
The primetime TV work will run throughout the summer. It goes live on ITV1 this weekend, during ad breaks tonight (3 June) for 'Coronation Street', and during tomorrow's 'Britain's Got Talent'. The TV ads will be supported with outdoor, train, tube, taxi and digital advertising, as well as social and PR activity ...

