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England and Wales Cricket Board brings in Brands2Life for Ashes digital work

The agency will drive digital engagement with cricket fans for the high profile sporting event ... their favourite moment. Further activity throughout the summer will include digital builds across social apps and websites created by the Brands2Life digital team. ECB marketing director Will Collinson said: 'Facebook ...

Pringles to run Fan Versus Flavour digital campaign

Pringles is running an EMEA-wide digital campaign to promote its new Roast Chicken flavour variant...The digital campaign revolves around a game that introduces a Pringles "fan" character, who will take on further new flavours of the snack in head-to-head challenges. The 'Fan Versus Flavour' campaign, created by Glue Isobar, builds on the Pringles overarching message of "Bursting with flavour ...

Tesco tackles horsemeat scandal with website showing food suppliers

new digital website which will allow you to see exactly how we're getting on with ensuring ...

Are brand birthdays really a cause for celebration?

, the FT celebrated its 125th anniversary with a global marketing campaign spanning press, digital ...

Lynx to take consumers out of this world

The marketing campaign, created by Bartle Bogle Hegarty, is running across digital, PR, outdoor and TV. The media planning was undertaken by Mindshare. The campaign will run until April and, according to Unilever, is worth at least 12.6m. Aldrin, pilot of the historic Apollo 11 spacecraft ...

Cadbury to bring playful element to Creme Egg

The campaign, created by Fallon, will encourage people to be impulsive and have a fling with Cr me Egg. The cross-platform drive spans TV, digital and PR, and highlights how Cr me Egg's limited ... fling that she knows won't last. A digital and social media campaign, created by Elvis, supports ...

#aoty12: PR Agency of the Year - Best of the Rest

forward-thinking agency that has 'great brand interaction with campaigns that used traditional PR, digital ... was watched by 175,000 people on YouTube, and launching digital TV service YouView with Lord Sugar ...

Flailing Starbucks has fallen to 'age of damage', says Havas global chief

of the world They have been caught by this digital footprint." Social media is creating what Jones believes ...

The Revs gear up to celebrate UK digital marcoms excellence

of technology in the UK's digital marketing communications industry...., media platforms and marcoms disciplines, while we will also be commending a Digital Brand of the Year, a Digital Media Brand of the Year, and an overall Agency of the Year. The deadline for entries is 10 ... , visit the Rev Awards website . Heineken, Xbox, TBG Digital and Adam Eve triumphed at this year ...

London & Partners hires Oxfam marketer to lead post-Olympic strategy

of director of consumer marketing and digital. She will take responsibility for the organisations consumer ...

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