09 May 2013
| by Staff
, celebrate the ingenuity and imaginative use of technology in the UK's digital marcoms space. On the night, the Digital Brand of the Year will be revealed, decided by Marketing and Brand Republic online voters, along with 26 other award winners, including Digital Media Brand of the Year and an overall Agency of the Year ...
During a conversation about joint venture Weve at Advertising Week Europe, the chief executives of Vodafone, EE and O2 laid out how mobile commerce can drive the digital economy.
Ronan Dunne, chief ...
true digital confidence that will be at the heart of a great digital economy so let's not wait ...
Boardman, digital marketing manager at Sainsbury's, says the supermarket is 'already planning to integrate Weve's mobile messaging options into our digital media plans'. She believes Weve will overcome ...
TO PERSONALISE MARKETING
Matthew Timms, Director of digital enablement, Santander UK
The mobile ...
08 Feb 2013
| by Ben Bold
panel made up of digital marketers argued among themselves, and with delegates, about how ROI could ...
director of digital and social media at Nokia, expressed exasperation at how old-school media measurement ...
excite marketers and intimidate them.
Kai Gait, GlaxoSmithKline (GSK) digital marketing director ...
to rapidly develop its digital proposition through the launch of non-food ecommerce sites. Speculation ...
28 Sep 2012
| by Suzy Bashford
' design as one-size-fits-all solutions to their digital problems...., such as the iPhone, in mind.
Jon Williams (right), chief digital officer at Grey EMEA, a division of the global ...
digital content strategy
With 11.5% of visits to Autotrader's site made via mobile, and with mobile searches for vehicles continuing to grow, digital content is at the heart of the car-seller's strategy ...
Telefónica Digital, the telecoms giant's digital business division, has launched the first campaign...with services such as Skype.
Telef nica Digital has launched a Facebook page for TU Me that houses a new ...
According to sources, the network operator will launch a digital and above-the-line campaign targeting consumers, in a move casting doubt on the future of the individual Orange and T-Mobile brands ...
campaign; SapientNitro is handling the digital activity.
Speculation has mounted as to the future ...
General Electric is launching a digital campaign to raise awareness of its London 2012 Olympics
through-the-line with the next part of our Little Boxes campaign, complete with a big digital play ...
they can be really digitally interactive.
How will you identify those existing customers to whom you ...
on the phone, they re kept on a remote server. Only the last four digits of your card number are on the Wallet ...