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Red Bull Stratos' Felix Baumgartner: 'We definitely owned the internet on that day'

Baumgartner was giving one of keynote speeches at the Adobe Digital Marketing Summit, alongside John Mellor, VP of strategy for digital marketing at Adobe, and key executives from the BBC and SAP. Responding to a question that critics see him as an adrenalin junkie and risk-taker, Baumgartner said: "I ...

Evian babies street dance with adult selves

The babies and their grown-up counterparts break into dance to "Here comes the Hotstepper", which has been remixed by Yuksek. Brand: Evian Client: Michael Aidan, VP marketing at Danone Waters and head of digital at Groupe Danone Agency: BETC Paris Creative: R mi Babinet ...

Topshop, Nike, Burberry, Heineken: Who should be digital brand of the year?

The Rev Awards Digital Brand of the Year 2013 shortlist has been revealed, and we need you to cast...The award recognises the brand that has used digital media to execute innovative ideas ... without sacrificing its premium positioning. Its use of digital has transformed the whole business with collections moved forward so you can buy directly from its digital catwalk. The case for Heineken ...

Coke and Coke Zero 'taste the same', claims TV ad

that will run across digital, outdoor and print, along with in-store activity. Zoe Howarth, marketing ...

Champions of Design: Nespresso

double-digit growth in 2012. BRAND LESSON By James Joice, Client Director, JKR ...

Kellogg, ABF and General Mills slammed in Oxfam ethical ranking

biggest food and drink companies, supported by a global digital marketing campaign to raise awareness...and environmental costs". To promote the report, Oxfam is running a global digital public awareness campaign ...

Are brand birthdays really a cause for celebration?

, the FT celebrated its 125th anniversary with a global marketing campaign spanning press, digital ...

Coca-Cola ties with WWF for polar bear CSR campaign

and digital activity, with a promotion on its digital sign at London s Piccadilly Circus. It claims the drive ...

Corrie ad break to give thumbs down to pizza and fizzy drinks

in the shape of a Food Smart Meal Mixer available in both physical and digital form. Follow @DanFareyJones ...

Pepsi signs Beyoncé as global ambassador

push, accompanied by extensive digital work and a limited edition can with the singer s face printed ...

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