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Industry view: Will Xbox One revolutionise home entertainment?

22 May 2013 | by Matthew Chapman

, digital studio group director, R/GA London "This platform will offer content makers and brands ...

First Direct returns to 'challenger' origins with 'unexpected bank' relaunch

22 May 2013 | by Alex Brownsell

, irrespective of digital. We re a direct brand and we ve always been at the forefront of the digital ...

Microsoft launches Xbox One to fulfill 'all in one' home entertainment role

21 May 2013 | by Matthew Chapman

with the launch of a digital music service , Xbox Music. The service offers music streaming, radio and the option ...

AKQA, Topshop and Bodyform triumph at Rev Awards 2013

20 May 2013

AKQA was awarded Digital Agency of the Year, Topshop won Digital Brand of the Year, and SCA

Specsavers integrates Skype to capture pictures

20 May 2013

Activity asks users to click on a leaderboard to activate their webcams and take a picture of themselves in their glasses before submitting the picture into the competition. Brand: Specsavers Client: Tim Langlois, digital marketing manager at Specsavers Agency: Manning Gottlieb OMD ...

Barbour hires Paul Wilkinson to lead global marketing

20 May 2013 | by Alex Brownsell

Wilkinson will head up the global marketing team with responsibility for branding, PR and digital marketing, as Barbour seeks to develop its "lifestyle brand" credentials. He joins from his previous position as managing director at surf fashion company Protest Boardwear. Prior to this, Wilkinson occupied ...

Breakthrough Breast Cancer overhauls site

20 May 2013 | by Chloe Smith

The website was co-developed with charitable sector specialist digital agency Chameleon, which used emotional-response testing to create the design concept. The site has been optimised to run across desktop, tablet and smartphone devices, and the overhaul also included the restructuring ...

Marketing Leader of the Year poll - only one day left to vote!

16 May 2013

developed Topshop s digital experience to embrace what he calls "social entertainment". Last summer ...

As Apple hits 50bn downloads, six ways brands can beat the end of the app honeymoon

16 May 2013 | by Matt Dyke, founder & strategy partner, AnalogFolk

market, writes Matt Dyke (below), founder & strategy partner at digital agency AnalogFolk....digital strategy. In doing so, it is worth remembering some key pointers for success: 1 - Utility ...

Marketing Leader of the Year: The candidates - Peter Duffy

16 May 2013

? Keeping up with the pace of digital development What does bold marketing leadership look like ...

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