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118 118 launches fleet of free cabs for London revellers

advertising, outdoor, digital outdoor and escalator panels, and will highlight the number of people ...

AMV BBDO puts Mercedes on the map in chilling tale

the real and virtual, by using a combination of print, TV and digital media. To tell the story of our ... brought the digital glitches of the world to life. All credit to Carl and the wizards at Digital Domain ...

BMW launches Olympics iPad magazine

Steve Backley. The digital magazine opens with time-lapse photography of a sunset over the Olympic ...

BJL wins pitch to handle Subaru UK creative

's digital and direct marketing agencies, One Black Bear and Golley Slater, on the campaign. Subaru's media ...

Xbox pushes driving game with world's 'most expensive car park'

". Television, digital, outdoor and print activity created by McCann Erickson is also running to support ...

Publicis lands entire Renault UK through-the-line account

The move follows a review of the car manufacturer's direct marketing and digital account. It called a pitch for its online marketing and eCRM business in May. Renault will continue to work with a ... aspects of Renault's marketing activity, which spans TV, digital and CRM. Among the first work ...

Glue Isobar picks up Auto Trader account

The agency beat the incumbents, HMDG and Inferno, in a three-way shoot-out, ending both agencies' relationship with Auto Trader. Glue will be responsible for Auto Trader's integrated account, which is expected to see an increased focus on digital activity, as it aims to cement itself as the UK's leading ...

School Reports 2011: Glue Isobar

Having been named Campaign's Digital Agency of the Year in 2009, Glue faced a different set...Score: 7 Agency fact file: Glue Isobar Type of agency Digital ... , it also landed the pan-European Kellogg account, one of the biggest digital pitches of the year ... good reputation in the digital industry. Work for Google Chrome, The Sun and VisitSweden was strong ...

School Reports 2011: Work Club

Score: 7 Agency fact file: Work Club Type of agency Digital ... digital agencies are having to re-examine their positioning, Work Club broadened its offering, taking on the role of business advisor to its clients. At the start of the year, it launched Digital Commercial, run ...

School Reports 2011: Ogilvy & Mather Advertising

Advertising, digital and mobile Company ownership WPP Key personnel Hugh Baillie chief ... to make Ogilvy more nimble and digitally savvy. Jaimes Leggett joined from Grand Union and has subsequently been promoted to managing director, while M C Saatchi's Paul Donohue was brought in as the digital ...

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