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in favour of a digital-only operation is not a reason to mourn in itself. However, the decision to put 30 people in consultation while ring-fencing just three staff with digital job titles does not bode well. Unfortunately, the realities of digital publishing mean large editorial teams cannot be sustained. The magazine ...
With consummate timing, two major figures from the digital economy chose the same day to announce the death of conventional TV. Sort of. Actually, Tim Armstrong, the chief executive of AOL, didn t quite ... online. So, are these digital giants about to make inroads into conventional TV budgets ...
are high-growth sub-sectors, predominantly digital though geared towards technology solutions rather than ... and leaves its print heritage behind. Its acquisition of Amaze, a digital business with capabilities similar ...
; and build a strong digital archive to match its physical one. HAT s new mission statement sums it up best ...
." The research also concludes that digital sites tend to elicit more powerful responses than static ones ...
information), digital outdoor (built with the responsiveness live sport requires), homepage takeovers, social ...
, although one came 24 hours later when Easy Living said it was going digital-only. Had the news come a day ... on innovation and the digital future of the sector, with the PPA chairman, Kevin Hand, saying it should "never ... ), noted that "the digital revolution is well and truly upon us". Salient words, but perhaps well ...
to expand its digital roster. The former executives Helen Calcraft, Danny Brooke-Taylor and Andy Nairn, who ... star creative hire would really turn heads. Dare is great at interesting digital things but needs more ... brief from Coca-Cola, digital work for Diageo and developing EE s digital proposition, for example ...
The magazine trade body's chief executive argues the print versus digital debate does a disservice...Expenditure Forecasts , partly due to the migration of one-time readers on to digital platforms. But digital isn t the enemy, McIlheney argues. He is critical of what he sees as the "phoney war" between print and digital, constructed by media observers who overlook magazines strong footing in the digital ...
, the ultimate prize will be to drive significant amounts of digital commerce directly off the back ...
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