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in favour of a digital-only operation is not a reason to mourn in itself. However, the decision to put 30 people in consultation while ring-fencing just three staff with digital job titles does not bode well. Unfortunately, the realities of digital publishing mean large editorial teams cannot be sustained. The magazine ...
With consummate timing, two major figures from the digital economy chose the same day to announce the death of conventional TV. Sort of. Actually, Tim Armstrong, the chief executive of AOL, didn t quite ... online. So, are these digital giants about to make inroads into conventional TV budgets ...
." The research also concludes that digital sites tend to elicit more powerful responses than static ones ...
, although one came 24 hours later when Easy Living said it was going digital-only. Had the news come a day ... on innovation and the digital future of the sector, with the PPA chairman, Kevin Hand, saying it should "never ... ), noted that "the digital revolution is well and truly upon us". Salient words, but perhaps well ...
The magazine trade body's chief executive argues the print versus digital debate does a disservice...Expenditure Forecasts , partly due to the migration of one-time readers on to digital platforms. But digital isn t the enemy, McIlheney argues. He is critical of what he sees as the "phoney war" between print and digital, constructed by media observers who overlook magazines strong footing in the digital ...
, the ultimate prize will be to drive significant amounts of digital commerce directly off the back ...
found value in driving clients towards digital, data and content," she said. "There is a new era ... ." YES Alan King, managing partner, digital, UM London "It s still most readily associated ...
Samsung s Galaxy S4. Its digital activation director, Jon Harris, says it will initially repurpose TV ...
are updated within a day or two? He also attacked "the lack of rigour around the language of digital", questioning why monthly digital figures are still quoted compared with daily print circulations and why ...
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