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INTERACTIVE: BEHIND THE HYPE/NEW-MEDIA ALLIANCES: Why the Digital Marketing Group is considered

is shaping up. And it s a view that the formation of the Digital Marketing Group has done nothing to alter ... organisation of their own when there is already a wider group, the Digital Alliance, which has agencies like ...

BDB victors set to put pounds 20m into launch ads

An ad account of up to pounds 20 million will be up for grabs when British Digital Broadcasting...An ad account of up to pounds 20 million will be up for grabs when British Digital Broadcasting finalises its preparations to launch 15 digital terrestrial TV channels in the UK next year ... , Digital Television Network, to take three digital multiplex licences earlier this week. The Independent ...

Rainey Kelly gives colour to Ionica

market this week, with a TV, press and poster campaign to promote the benefits of the digital regional...Rainey Kelly Campbell Roalfe launches the second phase of Ionica s assault on the UK telecoms market this week, with a TV, press and poster campaign to promote the benefits of the digital regional ... lounging in an armchair. The phone rings and a digital display spells out the name of the caller. He ...

SPOTLIGHT ON: MAGAZINES: IPC’s initiative offers benefits for all publishing companies - But media shops may feel threatened by Southbank Solutions

stake in British Digital Broadcasting, the consortium bidding for the digital terrestrial licence...Rupert Murdoch s BSkyB is understood to be receiving pounds 75 million in compensation for its stake in British Digital Broadcasting, the consortium bidding for the digital terrestrial licence. BSkyB is being forced to pull out of the group because the Independent Television Commission ...

Telegraph and Times shun Olympus work

of traditional cameras in a promotion for the company s Digital Systems range. The cameras store images ... , their demise eventually being hastened by the arrival of Olympus digital cameras. The ad was written ... . Olympus Digital Cameras has won the Newslink Radio Creative Award for its radio ads, also through Lowes. ...

LIVE ISSUE/SAM CHISHOLM AND BSKYB: The Sky chief who held the future of TV in his hand - Sam Chisholm took BSkyB from loss-maker to major innovator

s history: digital. The transformation has been such that Sky s first few faltering steps have ... plans to introduce digital satellite TV into the UK in 1998 and, though the timetable has been pushed back, Sky will be the first to bring digital TV to UK audiences. While Sky s attempts to join ...

FORUM: Is pan-European television a redundant concept? - MTV launches a UK-only service next week. What was once a monolithic channel, beamed the length and breadth of the Continent, is now a federation of several locally targeted variants. This strategy

channels - a trend that will increase with digital. That s the view of Mel Varley, the European ...

GLOBAL BRIEF: DM9 succumbs to DDB’s offer - The Brazilian hotshop has found the perfect network partner, Emma Hall writes

number, which is why the agency s founder, Duda Mendonca, tacked the digit on to the end of his ...

ITC doubt hits BSkyB’s digital terrestrial hopes

BSkyB s role in digital terrestrial television is set to be scaled down drastically - from major...BSkyB s role in digital terrestrial television is set to be scaled down drastically - from major ... Commission is understood to have informed the British Digital Broadcasting consortium, which includes ... advanced plans to launch digital satellite television early next year. The ITC s concern is said ...

GLOBAL BRIEF: Murdoch reshuffles TV hand - News Corp has pulled out of the digital satellite race

Rupert Murdoch s withdrawal from America s digital satellite race last week was universally seen...Rupert Murdoch s withdrawal from America s digital satellite race last week was universally seen ... in the US digital satellite race. But its standing leapt a couple of notches earlier in the year when ... digital satellite market in return for a half share in its satellite assets, and modest amounts of cash ...

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