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REVIEW: Marketing and advertising news in the week’s press ..

12 Dec 1997 | by KAREN YATES

-awaited assault on the British digital TV market following revelations that senior personnel from his company ...

HOTLINE

07 Nov 1997 | by VICTORIA MEDHURST

s on Channel 400 Tonight? Understanding Digital TV , takes place at the Langham Hilton, London, on Tuesday 2 ...

CONFERENCES AND EXHIBITIONS: THE IMPORTANCE OF EVALUATION - Exhibitions may be big business, but how do stand holders assess the quality of their visitors? Robert Dwek reports on the latest hi-tech developments

14 Mar 1997 | by ROBERT DWEK

interest in evaluation is the Internet and digital technology. These innovations enable an event ...

HOTLINE

09 Jan 1997 | by CLAIRE BEALE

six companies for its pounds 2.5 million marketing services account. They are: M s digital communications, and Brian Powley, director of digital and IT at the Network Europe. Rover has confirmed ...

 

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