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creative and digital shops to pitch for the business.
The agency won the business after a pitch against Kindred, MyAgency and MediaCom Create, the incumbent. CHI, which already works on the RBS account, will now be responsible for creating a series of campaigns promoting the roadside recovery company, using DRTV, print and digital executions. It will also ...
LONDON - Alfa Romeo has awarded its global digital account to Work Club without a pitch....appointed as the global digital agency of record for Alfa Romeo Global. It will be the lead agency across ...
LONDON - AKQA has picked up the global digital advertising account for Fiat's relaunched 500 Abarth...The account will be handled out of agency's London office. There was no incumbent on the digital business. The agency will now work on a global campaign, which is set to launch in May, that will run ... faster sports version of the Fiat 500. AKQA already handles the UK digital advertising for a range ...
LONDON - Avis has called a review of its pan-European digital and direct marketing accounts....The car rental service is looking for an agency to handle all creative and media output across the digital and DM sectors, with a specific focus on sales and retail activity. The brief will not incorporate any of the rental service's affiliate marketing, which is handled by Web Liquid. McCann Birminham ...
network. This will span TV, radio, outdoor, digital, print, prospect e-mails and point of sale ...
be online by 2015, and that Publicis wanted to make digital acquisitions in China and India. ...
LONDON - Audi is to move its digital advertising business out of its longtime incumbent agency, GT...of the creative content for the sites alongside the remainder of Audi's digital marketing communications. A ...
communications across digital, brand and DM. Trinity is also expected to work with Lexus' wider roster ... manager of Lexus, said: "We appointed Trinity because of its proposition of unifying digital, brand ...
digital creative account....car manufacturer reviews its future digital strategy. Global Beach, the incumbent agency, has a ... called an independent review of the future of its digital strategy but said that no changes to the digital account would be considered until next year. ...
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