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IPC launches standalone NME Video website

with their friends." The project was overseen by Anthony Thornton, IPC group digital editor. TED@Mediacom has ...

William Grant calls review for Hendricks gin

William Grant & Sons, the distiller, is looking for an agency to handle digital work for its...The company has approached a number of agencies, and a shortlist is due to be finalised later this month. The move comes as William Grant Sons looks to provide greater investment into the Hendrick s brand. Currently the brand does not have a retained agency working on its digital communications ...

Aviva sells RAC for £1bn to US private equity firm

is managed by ZenithOptimedia. The two brands use separate direct and digital agencies the RAC appointed ...

News Int adopts PayPal checkout to drive digital subscriptions

News International has partnered with PayPal, the online payment service, in a bid to drive digital...The publisher will be using PayPal s faster checkout for online content, PayPal for Digital Goods which means users do not have to enter their card details when they want to purchase a subscription ... . "Rupert Murdoch recently said the media industry was entering a digital renaissance. We agree, and we re ...

We7 cash injection to fund expansion plans

to move into Eastern markets. Steve Purdham, chief executive, said: "In the next 24 months, digital music ... by expanding the familiar medium of radio as a digital backbone to additional services we'll be offering ...

Direct marketers launch Green Preference Service

into digital mail. The company claims that this would reduce CO2 emissions by more than 6,000 tonnes a year ...

CMW scoops Allied Bakeries digital advertising business

Associated British Foods has appointed CMW to handle the digital advertising for its Allied...The agency won the business after a pitch, and will now be responsible for developing the digital ... . CMW's appointment marks the first time that Allied Bakeries has worked with a retained digital agency. Previously, the company used its above-the-line roster agencies, such as M C Saatchi, to work on digital ...

McAfee seeks shop for search account

on Omnicom's digital shop Tribal DDB, which was appointed as McAfee's lead agency for its global ad account ...

Inferno scoops global Nokia business-to-business brief

as it began an assessment of its above-the-line, digital and retail advertising business. Agencies ...

Agencies line up for PlayStation digital

Sony Computer Entertainment is conducting a review of its digital advertising business....too expensive. Sony is understood to be investing heavily in digital and social media activity ...

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