30 Jun 2011
| by Oliver Luft
with their friends."
The project was overseen by Anthony Thornton, IPC group digital editor.
TED@Mediacom has ...
William Grant & Sons, the distiller, is looking for an agency to handle digital work for its...The company has approached a number of agencies, and a shortlist is due to be finalised later this month.
The move comes as William Grant Sons looks to provide greater investment into the Hendrick s brand.
Currently the brand does not have a retained agency working on its digital communications ...
24 Jun 2011
| by Ben Bold
is managed by ZenithOptimedia.
The two brands use separate direct and digital agencies the RAC appointed ...
News International has partnered with PayPal, the online payment service, in a bid to drive digital...The publisher will be using PayPal s faster checkout for online content, PayPal for Digital Goods which means users do not have to enter their card details when they want to purchase a subscription ...
.
"Rupert Murdoch recently said the media industry was entering a digital renaissance. We agree, and we re ...
21 Jun 2011
| by Ben Bold
to move into Eastern markets. Steve Purdham, chief executive, said: "In the next 24 months, digital music ...
by expanding the familiar medium of radio as a digital backbone to additional services we'll be offering ...
into digital mail. The company claims that this would reduce CO2 emissions by more than 6,000 tonnes a year ...
16 Jun 2011
| by Matt Williams
Associated British Foods has appointed CMW to handle the digital advertising for its Allied...The agency won the business after a pitch, and will now be responsible for developing the digital ...
.
CMW's appointment marks the first time that Allied Bakeries has worked with a retained digital agency. Previously, the company used its above-the-line roster agencies, such as M C Saatchi, to work on digital ...
on Omnicom's digital shop Tribal DDB, which was appointed as McAfee's lead agency for its global ad account ...
16 Jun 2011
| by Sara Kimberley
as it began an assessment of its above-the-line, digital and retail advertising business.
Agencies ...
Sony Computer Entertainment is conducting a review of its digital advertising business....too expensive.
Sony is understood to be investing heavily in digital and social media activity ...