01 Dec 2011
| by Jeremy Lee
handled by Harvest Digital. Harvest continues to oversee the pay-per-click search business, which ...
for advertising, brand development, customer and digital marketing.
Grounsell has operated as marketing ...
to digital activity at the credit-card company, appointing LBi to its digital ad account.
Prior to that ...
The main task of the appointed agency will be to build on the values of Petplan's brand for consumers. The company has previously concentrated mainly on direct response advertising through agencies including Watson Phillips Norman and the digital shop Pancentric.
Petplan is working with the AAR ...
13 Oct 2011
for the BA.com digital account are keeping their fingers crossed, as a result is due any day now. The wider British Airways digital ad review is still in the early stages, though. ...
Amro has included activity to support its range of "eco-market" investments created by the digital ...
08 Sep 2011
| by Matt Williams
service, with an emphasis on digital advertising and social media activity.
Aviva's relationship ...
to handle its online display advertising activity, previously overseen by Harvest Digital. Harvest continues ...
25 Aug 2011
| by Katherine Levy
Esure, the internet and phone-based insurance company, is conducting a review of its digital media...The insurer is reviewing all digital media planning and buying as well as its search strategies across brands and products including esure, First Alternative, Halifax Car Insurance and the female ...
's arrangement with its digital agency, The Unit, which creates banners and marketing activity using online ...
Barclays has appointed LBi, Profero and SapientNitro to a new global digital roster for its Wealth...The three digital agencies will handle projects for Barclays non-consumer divisions after a pitch process that saw ten shops compete for a place on the roster. Barclays previously used 26 agencies across ...
by Ogilvy Mather and is thought to be unaffected by the review.
Digital agency arrangements ...
The bank has approached agencies to work on a brief, which will include creating press, digital and direct mail to target its wealthy customers.
Santander's private banking review will not affect the group's wider relationship with Engine, which handles the bulk of its 35 million consumer advertising ...