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Beiersdorf has appointed CMW to handle digital and social media activity for its Elastoplast brand....winning the Nivea digital account in February, will now develop Elastoplast's digital strategy, creating a ... projects. Elastoplast has not previously worked with a retained digital and CRM shop. TBWA ...
Reckitt Benckiser has kicked off the search for an agency to handle its global digital CRM business....The FMCG giant's global digital marketing manager, Giovanni Gribaudo, has approached a number ... , Reckitt appointed Iris' New York office as its digital agency of record for 23 brands in North America ... to digital and other targeted media, with a focus on support for its health and personal care "powerbrands ...
launched a direct and digital marketing campaign to find an unknown voice to sing a remake of the song ...
Beiersdorf, the global health company, is looking for an agency to handle the UK digital and direct...with a retained digital and CRM agency. TBWA\London is the incumbent on Elastoplast's main advertising ... to acquire a graze on his knee. Beiersdorf already works with a number of digital agencies on its UK ...
Aires and adapted for Europe by Bartle Bogle Hegarty, will span TV, digital, outdoor and PR activity. They use the strapline 'Get it on for the end of the world'. Digital ads for the deodorant and shower ... and glamour model Lucy Pinder for the Lynx Dry: Full Control range, including digital activity and the launch ...
marketing, digital, outdoor and radio. Superdrug also works with I Spy Search, which handles its social ...
Quiet Storm will create an integrated campaign for the brand, spanning digital and print, to be released early next year. Neal's Yard, which was founded 30 years ago, did not previously have a retained agency and has until now worked on an ad hoc basis with its suppliers. Mel Taylor, the director ...
in the region of US$500m ( 308m), although the figure has not been confirmed. MediaCom also handles digital planning and buying duties for P G in Japan. The non-digital portion of the business is handled by Dentsu ...
The agencies were appointed after a rigorous review of the company s global marketing needs across advertising, digital, CRM, shopper marketing, direct marketing and media planning and buying. A source close to the situation said that around 14 people would be made redundant from Draftfcb s London office ...
Razorfish, the Publicis Groupe-owned agency, has won the global digital accounts for Unilever...to reduce the number of digital agencies it worked with. At this year s Cannes Lions festival, Unilever ...
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