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Trading places: this week's people moves

of Direct and Digital Marketing (IDM) as CEO on 5 November. ( Campaign ) Marketing Silvia Lagnado ...

A&E/DDB wins global digital brief for Lipton tea brands

Adam & Eve/DDB has picked up the global digital ad account for Unilever's Lipton Ice Tea and hot

Jeremiah Weed 'alligator' by Johnny Fearless

The activity has been created by Johnny Fearless to build on the brand proposition: "It s what it is." The ads also run in cinemas in Scotland and digitally across the UK. It was created by Paul Domenet and directed by The General Assembly through Skin Flicks. ...

Trading places: this week's people moves

, former head of future and digital media advertising at Channel 4 , as its new commercial director ...

Most read stories in advertising, marketing, media and PR (14 - 20 Oct 2012)

the edge of space. ( Campaign , Monday 15 October) Jouning maps out Cond Nast's digital future: Cond Nast UK, the print media powerhouse behind Vogue, Glamour, GQ and Wired, expects digital ... seems staggering that in the digital, social age companies feel they can communicate effectively without ...

Trading places: this week's people moves

has hired Wolfgang Blau to handle digital strategy, in this week's round-up of people moves across...journalist turned entrepreneur, to the new role of director of digital strategy. ( Media Week) Yahoo ...

Kettle Foods 'the Kettle way' by 101

Kettle Foods has released a print and digital campaign, by 101, to support its new range

Gu 'Chocolate Cookbook' by Publicis Chemistry

Publicis Chemistry has created a digital campaign to support the launch of a chocolate cookbook

Strongbow 'StartCap' by Work Club

Work Club has created what it claims to be the world's first digital bottle top as part of a...By opening a digitally enhanced bottle of Strongbow Gold, drinkers can trigger unexpected events to mark the beginning of the night, such as switching on a jukebox. It's supported by a series of films. The work was created by Jim Stump and directed by Ben Woolf through Cap Gun Collective. ...

SABMiller hires M&C Saatchi to handle Peroni UK account

to Peroni's direct marketing account in February, while Holler was awarded its digital business after a ...

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