23 Sep 2011
Each week Campaign publishes the agency new business rankings across the creative, media, digital and direct marketing sectors.
The attached table ranks agencies according to how much business they bring in as well as any accounts they loose. It shows the cumulative totals for new business wins during the year ...
While other disciplines struggle in the tough economy, digital agencies are reaping the rewards...Brands' appetite for digital work remains insatiable. The recession may have challenged many marketing ...
-out decision-making.
'Prevarication and procrastination have become the norm; digital project spend now ...
of Digital Marketing Group (DMG).
This indecision has been compounded by the conflict between the need ...
11 Sep 2009
| by Mary Cowlett
into editorial dev elopment, ad sales, mark eting, digital and senior management,' says Mirror Group head ...
24 Sep 2007
| by Robert McLuhan
LONDON - Mailing volumes dropped 10% as cheaper digital channels grew and size-based postal charges...companies by 36%. Many organisations have been switching part of their marketing budgets to cheaper digital ...
cannot easily be duplicated. Even converts to digital recognise that mailing still has an important part ...
be explained by brands that had gone overboard in their enthusiasm for digital now switching back. New media ...