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Phil Georgiadis to chair Campaign Media Awards judging 2013

05 Jun 2013 | by Arif Durrani

, radio, digital, print, outdoor and cross-media, as well as Media Campaign of the Year. Georgiadis said ...

ASOS, British Gas and O2 lead Marketing Society Awards 2013 nominations

26 Mar 2013 | by Staff

Leadership RSA - Raising the bar in marketing performance SABMiller plc - Building digital ...

Publishing and the digital transition: are newspapers failing to keep up?

21 Mar 2013

vu in absorbing yet more restructures focused around "digital". Is the press failing to adapt fast...that they understand the opportunities as well as the threats posed by digital and that they re up for the challenges ... years but they ve been at it again recently, unveiling new digital restructuring initiatives. First ... to move more resources from print to digital changes that the editor, Lionel Barber, hopes will make ...

Google launches Squared to help bridge adland's digital skills gap

25 Feb 2013 | by Arif Durrani

Google officially launched its digital training initiative called Squared tonight, described as a...in Advertising (IPA) and Impact International, and follows a successful beta trial of the digital programme last ... -week course, designed to boost digital, technological and leadership skills needed for the evolving market ... about the growing digital skills divide among graduates and practitioners and the changing needs ...

Creighton maps out a new era for Mindshare

31 Jan 2013

experience as the managing director of the digital pioneer i-level has helped cultivate a "tech" approach ... someone else is looking at the digital creative strategy, and the client is left to tie it all together ...

CES confirms need for rapid progress in the media

16 Jan 2013 | by Opinion

and the digital aerial does not work I turn to Apple TV. Apple TV is great for streaming to the TV, but who ...

Publicis Groupe acquires Rokkan Media in the US

21 Dec 2012 | by Arif Durrani

in the digital space, is said to highlight the group s commitment to both growth within the US market and the rapidly growing digital sector. The acquisition follows Maurice Levy's Publicis Groupe buying one of the largest independent digital agency's, LBi , in September. More recently in the US, Publicis Groupe ...

Five key lessons on selling the baby

18 Dec 2012 | by Gary Stolkin

markets has driven a significant proportion of M A activity. Digital is another factor driving ... digital offering. The holding companies have been acquiring digital independents in all their key markets and we're not just talking about full service digital agencies (WPP's acquisition of AKQA, for example ...

#aoty12: Marketing's Agency of the Year winners revealed

11 Dec 2012 | by Gemma Charles

and nine golds from this year s DMAs. For the first time, LBi won the digital agency category, while ... Digital LBi Direct OgilvyOne Experiential Sense Field marketing REL Field Marketing Insight ...

#aoty12: PR Agency of the Year - Best of the Rest

11 Dec 2012 | by Kate Magee

forward-thinking agency that has 'great brand interaction with campaigns that used traditional PR, digital ... was watched by 175,000 people on YouTube, and launching digital TV service YouView with Lord Sugar ...

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