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Jaguar readies global campaign for F-Type launch

15 May 2013 | by James Swift

bystander, telling him it is now his turn. The ads, which will be supported by outdoor, digital, mobile ...

Jaguar "your turn" by Spark44

15 May 2013

by outdoor, digital, mobile and experiential executions. It was created by Martin Cox and John Sutcliffe ...

Porsche "the power of balance" by Karmarama

18 Apr 2013

Porsche is promoting the launch of its Cayman model with a digital campaign. The work, by Karmarama, is a marked switch for Porsche, which traditionally focused on press and outdoor activity. The content design agency Somethin Else created a series of computer games that invite users to test ...

Are brand birthdays really a cause for celebration?

15 Feb 2013 | by John Reynolds and Ben Bold

, the FT celebrated its 125th anniversary with a global marketing campaign spanning press, digital ...

Last week's most read news in advertising, marketing, media and PR (9 - 15 Dec 2012)

17 Dec 2012 | by Daniel Farey-Jones

the official singles chart. ( Marketing, Monday 10 December ) Microsoft installed interactive digital ... for advertising, LBI for digital, OgilvyOne for direct and PHD for media. ( Marketing, Tuesday 11 December ... named its agencies of the year as BBH for advertising, Work Club for digital, OgilvyOne for direct ...

Trading Places: this week's people moves

14 Dec 2012 | by Matthew Chapman

Digital , to replace Clive Record as head of screen. Boxall will be responsible for buying space across TV and digital display. ( Media Week ) PR Apple has poached Vimeo 's European head of PR ...

VW to extend One Thing campaign with Absolute Radio

27 Nov 2012 | by Maisie McCabe

digital stations such as Absolute Classic Rock and Absolute 80s, show hosts will explain what song ...

Volvo calls ad pitch for trucks account

25 Oct 2012 | by Anne Cassidy

highway. The film was created by the Swedish ad agency Forsman Bodenfors. Other digital activity ...

Avis kicks off £15m pan-Euro ad review

25 Oct 2012 | by Anne Cassidy

brands. The group appointed Beta as the lead digital agency for Avis and Budget earlier this month. The shop was tasked with delivering a strategic plan for creative digital retail and brand messaging ...

Honda 'do more new' by Mcgarrybowen London

17 Oct 2012

The tagline, "Do more new", aims to reflect a driver s desire to seek out new and exciting experiences. The TV work shows a man driving his CR-V through a portal that mysteriously opens up in a house. It breaks on 22 October and is supported by print, outdoor and digital. The soundtrack is To Heal ...

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