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many viewers while proving difficult to ignore, due to the frequency of their broadcast on digital TV ...
The ad, which is called "snow", ran ahead of 'Harry Potter and The Deathly Hallows: Part 1', the penultimate film in the JK Rowling franchise, and secured 2.5 million impacts in the UK, according to figures from Digital Cinema Media (DCM). Martin Bowley, managing director, DCM, said: "Cinema's always a ...
Centre. To support the digital campaign, TMW has also developed a direct mail pack and dealer ...
When you've worked in most kinds of agencies - advertising, design, digital, direct marketing
and marketing by targeting smartphone users in a digital drive to promote its GranCabrio model. The four ...
Hero digital campaign to promote its Touran and Sharan multi-purpose vehicle models to families. ...
. The campaign will run across TV, outdoor, print, digital and direct. Idents on Sky go live this week, while ...
What do experts from 11 companies think will be the next big thing(s) in digital? Read and listen..., co-founder and managing director, TSL Digital James Devon , planning director, MBA Suzanne ... chief digital officer, Leo Burnett Katie Streten , head of digital insight, Imagination Martin ... , managing director, O2 Media Howard Scott , digital marketing director, Sequence Matt Dyke , founding ...
Ideas can't be rushed through in digital, but with a little thought, idea and brand integrity can...Digital audiences are booming, measurability is keeping brands excited, the scope of digital creativity and platforms is exploding and budgets are up. On the face of it, digital could not be healthier. With innovations such as the iPhone, the iPad and 3D TV getting into the hands of consumers, digital won't stop ...
Talk about 'digital' and channel-based silos should be things of the past. Organisations need...We wondered what would happen if we banned people from talking about "digital", "social", "viral ... for talking about "digital" and all talk of channel-based silos. Thinking and making in silos prevents us from ... ) at a business' heart. So we say: "Death to digital, all hail marketing." In the progressive ...
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