20 May 2011
| by Kim Benjamin
In an age of information overload, digital marketers could learn a lot from the personalisation...Hardly a month goes by without some development in digital being hailed as the next big thing in marketing innovation. It is easy to see why - digital can engage consumers more quickly and effectively than ...
.
In an era of information overload, however, digital channels - and in particular mass email marketing ...
to come by. With digital marketing spend in the ascendancy, Royal Mail, which depends heavily on brands ...
of the medium.
Its 'digital watermarking' service enables smartphone users to take a photo of a mail pack ...
for digital watermarking. Developed by software maker Digital Space, it aims to take up where Quick Response ...
The Institute of Direct Marketing has changed its name to the Institute of Direct and Digital...and market relevance.
"Given the impact of digital technologies on marketing and the fact that the IDM ...
Carpenter, global digital marketing director at GlaxoSmithKline; Lawrence Mitchell, marketing director ...
Marketing and the first to develop a professional Certificate and Diploma in Digital Marketing, in 2005 ...
, digital and direct marketing. It has secured work from clients including Barnardo's and Royal Mail. ...
18 May 2011
| by Ed Owen
, such as Windows Phone 7, more compelling by integrating Skype.
Norm Johnston, global leader for digital ...
Doleman, chief executive of digital marketing agency iCrossing This deal is different from the deal ...
not interfere too strongly."
Ross Taylor, chief digital officer at direct and digital agency TMW I ...
18 May 2011
| by Staff
The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around...The BR 200 (151-200)
Rank
Blog
Brandwatch value
Twitter
RSS
151
Middle Digit
1731
152
Steve Henry
1678 ...
177
Chris Reed on Partnership Marketing
910
178
Living in a digital ...
18 May 2011
| by Staff
The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around...Digital Buzz
22138
14
Being Peter Kim
19035 ...
18 May 2011
| by Staff
The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around
18 May 2011
| by Staff
The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around
17 May 2011
| by Oliver Luft
digital media of 9.4% year on year to 457m.
Despite digital growth slowing in the final quarter of the year to 7%, the company said digital now accounted for 24.3% of group revenue, up from 19 ...
have continued to make good progress with our digital media offering, bringing new products ...