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200 for 2000: Top 30 PR Agencies - PR hits the highest points of success - Public relations agencies are undergoing fast transformations fuelled by new media, a spate of takeovers, and a serious approach to corporate reputations at board level

order, they are the impact of the internet, digital technology and e-commerce, the competition ... forest fire if they are not countered (see Microsoft panel). Just how important digital ... . However, there s no sign that he s run out of ambition. We don t have more than a single digit share ...

MEDIA BRIEFS: Sky targets doctors with new channel

. It will be broadcast through Sky Digital from 7am to 10pm and will show news, current affairs, medical advances...The Medical Channel, the first daily medical TV channel for doctors, will launch in February 2000. It will be broadcast through Sky Digital from 7am to 10pm and will show news, current affairs, medical advances and further education programmes. The channel, founded by Jeremy Walsh, will target ...

MEDIA: Lack of promotion has held back the dream of digital TV

The big dream said culture secretary Chris Smith, is digital television. But, as every media...The big dream said culture secretary Chris Smith, is digital television. But, as every media ... for switching off analogue signals, and moving everyone over to digital reception by 2010. It s also the case ... , affordable. At present, 94 per cent of the population do not share the digital dream. And ...

MEDIA: The BBC must be realistic in how it expects to be funded

service BBC and for an extra pounds 35 on the licence fee to pay for the broadcaster s digital service ... , was how one tough PRO described it. The united opposition worked: the digital supplement proposal ... -than-enthusiastic public demand for digital television. So what s to be done? While the BBC is a tremendous ...

TOP 50 HEALTHCARE PR: Health complex - An increasing consumer awareness of health matters has created a diverse audience for healthcare PR, says Robert Gray

. In percentage terms, double digit changes were the norm. For the most part, fortunately, these reflected positive growth. But there were also a handful of double digit decreases, some of them quite substantial ...

Kodak seeks EMEA health imaging PRO

digital applications for its X-ray products as the health industry begins to adopt the technology ...

Stop Press

regarding direct marketing. Johnson s interests in digital interactive television through Open. ...

Radio Authority hunts for public affairs head

The Radio Authority is to recruit a public affairs head as it gears up for the awarding of digital...of digital broadcasting licenses and faces Government-led change of the broadcasting regulatory environment ... . The first digital license has already been awarded. Digital One has won the right to broadcast around eight digital stations. Applications for digital licences in Birmingham and Manchester have closed ...

INTERNATIONAL: Kodak appoints APCO to provide EU image boost

the contract. Its initial task is to highlight Kodak s work in the area of digital imaging among EU ... of potential within our traditional business of film, but the digital opportunity is huge ...

FOCUS: SPONSORSHIP - Make the most out of being a sponsor/Just sponsoring events is no longer enough to keep the public interested in a brand. To get the most out of their investment, companies are turning to PR to create a spin-off attraction

. Rights fees will rise and digital TV will fracture target audiences. The trick, according ...

 

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