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AKQA, Topshop and Bodyform triumph at Rev Awards 2013

AKQA was awarded Digital Agency of the Year, Topshop won Digital Brand of the Year, and SCA

Hibu targets retail giants Amazon and Tesco

Anderson, chief digital officer at Hibu, said: "Retailers and online behemoths like Amazon have taken ... -build banners without the help of a digital agency, will seed ads on "tier-one" sites used by the likes of Tesco ... for the digital age, with Hibu UK chief executive Richard Hasncott claiming digital revenues now stand at about 36 ...

ASOS, British Gas and O2 lead Marketing Society Awards 2013 nominations

Leadership RSA - Raising the bar in marketing performance SABMiller plc - Building digital ...

Brand marketing overtakes digital as 'most-prized skill', claims survey

9% to 6%. The relegation of digital could be attributable in part to the extent to which it has ...

The Revs gear up to celebrate UK digital marcoms excellence

of technology in the UK's digital marketing communications industry...., media platforms and marcoms disciplines, while we will also be commending a Digital Brand of the Year, a Digital Media Brand of the Year, and an overall Agency of the Year. The deadline for entries is 10 ... , visit the Rev Awards website . Heineken, Xbox, TBG Digital and Adam Eve triumphed at this year ...

Beta wins Avis and Budget digital task

Beta has been appointed as the pan-European lead digital agency for the Avis and Budget car rental...The agency has been tasked with delivering a strategic plan for creative digital retail and brand ... -mail and display, as well as looking at new opportunities in the digital space. Regan Anderton, the digital ... offer to their clients." The appointment follows the merger of Beta and the CRM and digital ...

Razorfish lands global DHL digital business

DHL, the logistics company, has hired Razorfish as its global lead digital agency....will now develop a comprehensive digital strategy and create work to boost awareness and the image ... landscapes are undergoing radical change and the increasing use of digital channels offers an enormous potential for the DHL brand. "The crucial factor is to integrate the fast-growing digital world ...

FMCG firms help push digital adspend to record high of £2.6bn

years ago." FMCG brands' share of digital display, which includes video and social, is now at 15 ... the first time since we started measuring digital adspend, consumer goods (FMCG) advertisers have joined ... by FMCG advertisers increased across all digital channels, reflecting advertisers recognition of online ...

Royal Mail unveils direct marketing facility MarketReach

"real elements" into increasingly digitally-led campaigns In partnership with technology companies Incentivated, favourthebrave.co.uk and Digital Space, MarketReach will advise on the use of tools such as SMS, digital watermarking and QR code activation. The organisation has hired more than 20 agency and brand ...

Nike marketing boss attacks 'institutionally analogue' businesses

and AKQA founder Ajaz Ahmed about how marketers can drive the innovation agenda in the digital age....Stefan Olander, vice-president of digital sport at Nike (below right), is sporting a Nike+ Fuel wristband for our interview at the Farringdon HQ of the brand's digital agency, AKQA. The band, which ... for a World Gone Digital. Less a jargon-filled business tome and more a 'passion project' designed ...

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