30 Nov 2011
| by Sarah Shearman
.fm and Rolling Stone, as the digital music service strives to differentiate itself from rivals....announced that developers will be able to create free music-based apps on the digital music service ...
game-changing for the digital industry." The Guardian app integrates music reviews from The Guardian ...
Adobe has agreed to acquire Efficient Frontier, the digital ad-buying and optimisation company...will learn, using site traffic and conversion data from the Adobe Digital Marketing Suite.
The deal comes ...
: "Adobe s vision of digital marketing is perfectly aligned with the Efficient Frontier approach use data and intelligence to manage risk and drive ROI across a growing number of digital channels."
Follow Daniel ...
Steve Backley.
The digital magazine opens with time-lapse photography of a sunset over the Olympic ...
29 Nov 2011
The magazine can be viewed on the web, tablets and smartphones, and was edited by the former Dazed Digital arts and culture editor, John-Paul Pryor. The film editor was Simon Jablonski and the music editor was Jeremy Allen.
Readers can interact with the editorial, save favourite sections and share through ...
on Wednesday (30 November) on Facebook. It is also launching a Christmas day planner app.
Waitrose digital ...
on the way we inspire customers for the big day'.
Digital activity has been created by social-media agency ...
25 Nov 2011
| by Staff
Nick Jones, head of digital at Downing Street, has been confirmed as a keynote speaker for the next...Jones will talk about how the government is leading the move to digital and heads an influential line-up of digital experts at this year's Revolution Forum, in association with Marketing, which ...
suppliers, gain insight into the latest digital marketing trends and network with peers. Chris Maples, UK ...
of brand and communications at First Direct, where she oversees digital marketing, says that the company ...
decision to take lightly because, Cowen explains, such sites require a 'big investment' and a digital ...
and Twitter,' he says.
Ivory towers
Not everyone is convinced. Jamie Jouning, digital director, Conde ...
24 Nov 2011
| by Matt Williams
British Airways has appointed Huge Digital to handle a digital project focused on its BA...directly.
The activity is separate to the larger digital review process that BA started a week after the BA.com pitch.
Oystercatchers is handling that process, which incorporates all of BA's digital ...
in January.
Being is the incumbent on BA's main digital account and has been invited to repitch ...
Kraft Foods is in talks with its roster agencies regarding the digital advertising duties for its...on Toblerone's digital activity. The brand's above-the-line incumbent agency, Ogilvy Mather, is not affected ...
that showed a woman devising new ways to break up the chocolate's triangular segments.
Digital activity ...
challenges.
Agencies on the US food giant's roster with digital capabilities include Work Club, Proximity ...
24 Nov 2011
| by Matt Williams
at the end of the year to relocate to Bath. He has worked at Engine for four years, after selling Digital ...
best creative thinking in emerging digital communities." ...