Search results for "Digital

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Coke extends PlayStation partnership with on-pack promotion

The on-pack and in-store promotion will give consumers the chance to win a PlayStation 3 and PlayStation Move motion controller by entering a unique pack code into www.cokezone.co.uk or by text. The promotion launches on 14 November and runs for four weeks, supported by outdoor and digital activity, while ...

Harvest Digital appoints AppNexus to build trading desk

Harvest Digital is building a new trading desk, as it looks to bolster its data operations and ramp...The digital agency has appointed AppNexus, the online real-time ad company, to provide ... the first time that Harvest Digital has appointed a dedicated online ad operator of this ilk. Emma Wilson, managing director at Harvest Digital, said: "At the heart of our trading strategy is an advanced propensity ...

It's not just Waitrose getting clever with data

) for digital marketing. What s interesting is how much information the brand might gather, should it deem ...

Creatives should learn the tools of coding to survive

with digital projects and even signing off huge budgets with no real knowledge of how things work". As she ...

Twitter ready to step up courtship of advertisers

concerned. "I've been with a client this morning.") and a digital media suit you can imagine going ...

Alfa Romeo launches social campaign for MiTo model

, with Grape Digital handling the Facebook activity. Big RD was responsible for the production ...

Appointment to view: Volkswagen adopts AR for Beetle billboard stunt

aggressive, performance-oriented model of car. The ads will be supported by a digital campaign which will run ...

Vivaki Nerve Center partners with Weborama in European deal

Weborama will provide local media, data and technology across Europe for VivaKi Nerve Center's Audience On Demand (AOD) trading desk, which focuses on the digital display media exchange space. The company currently has partnerships with Vivaki agencies in France and Spain and the extended strategic ...

Drinkaware 'good times' by OgilvyOne

is supported by outdoor advertising, social media, digital display and a mobile site providing tips and advice ...

TBG launches social media page management tool

TBG Digital, the digital technology agency, has launched a brand page manager tool to give agencies...the tool. Energizer used the tool for its recent 'Heroes Rugby' campaign and' according to TBG Digital ... . Simon Mansell, chief executive of TBG Digital, said: "The level of real-time control that One Page ... Digital was one of the first three companies to work with Facebook to become an approved API vendor ...

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