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Barclaycard teams up with Dare for digital campaign

21 May 2013 | by Magda Ibrahim

Barclaycard has launched a live digital campaign with Dare, featuring internet stars including

Sir John Hegarty: Digital has spawned a creative deficit

16 May 2013

Sir John Hegarty, co-founder of BBH, argues the rise of digital has led to a creative deficit

Barclaycard claims antidote to daily deals 'fatigue' with Bespoke Offers service

08 May 2013 | by Alex Brownsell

, will show the product in action in a humorous way. The campaign will carry a "heavy digital spent ...

Samsung first brand to sign up to AOL's branded content business

01 May 2013 | by Matthew Chapman

by AOL, with a major digital push to support its Galaxy S4 smartphone....nearby. Be On is aiming to help brands create high-quality digital advertising at scale that can ... Networks International, said AOL has created the proposition because people "don t really see [digital ... club AS Roma, which aims to create a global brand on the scale of Manchester United through digital ...

Evans Cycles "the great Evans Cycles trade-in" by Antidote

25 Apr 2013

,000. The competition is part of a wider campaign, comprising TV, press, digital and poster elements, to promote Evans ...

Durex creates 'touch-actuator' underwear for long-distance lovers

23 Apr 2013 | by Maisie McCabe

. Jack Nunn at Havas Worldwide Sydney wrote the work. The digital creative director was Jay Morgan and the digital art director was William Brown. The director was Nick Hayden at Finch. Steve Coll ...

Evian babies street dance with adult selves

22 Apr 2013

The babies and their grown-up counterparts break into dance to "Here comes the Hotstepper", which has been remixed by Yuksek. Brand: Evian Client: Michael Aidan, VP marketing at Danone Waters and head of digital at Groupe Danone Agency: BETC Paris Creative: R mi Babinet ...

MasterCard promotes Beyoncé VIP tour experience

19 Apr 2013 | by Alex Brownsell

MasterCard has launched a digital marketing campaign offering cardholders the chance to watch music...will appear in print, digital and social channels, while MasterCard has also produced a 30-second video ...

R/GA London creates YouTube channel for Rexona

17 Apr 2013 | by James Swift

as the digital agency responsible for Unilever s Rexona deodorant in February 2012. As well as London, R ... global digital effort and we are thrilled with the result. "Engaging with our consumers in the digital ...

Oakley launches Change Perspective campaign

05 Apr 2013 | by Chloe Smith

, Bryan Clay. The print and digital campaign will run in magazines such as GQ, Men s Health ... on the world s greatest athletes". The print ads, interactive web-banners and digital and ambient outdoor ...

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