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Customer titles dominate circulation league tables

Customer Magazine, which is distributed free to its digital satellite customers, on 6.1m copies ...

Advertisers plot launch of dedicated TV channel

to be behind the launch of a new digital TV channel dedicated to interactive ads....have to run different formats depending on the digital platform but with a dedicated channel ...

Xfm takes to the streets with Ben & Jerry's giveaway

in Ireland through a carriage deal with NTL. The cable operator reaches 420,000 digital homes in Ireland, all ... of national figures, including transmission on DAB digital radio, Sky Digital, NTL and online, with a national ...

Rathergood kittens to star in Crusha online game

four-digit code from Crush packaging to get more power for the game, which is found at the Crusha ...

Unilever hands slice of digital media work to Initiative

LONDON - Unilever has handed digital media planning and buying for its Lever Faberge and Unilever...Zentropy previously managed this business, and will continue to handle digital work ... believed to be worth around £170m in the UK. The move will make Initiative responsible for digital strategy ... of the year for 2002, will remain the preferred agency for digital creative work. Unilever appointed ...

PJ Smoothies to sponsor Electric Cake's Eatmail.tv

LONDON - Digital media agency Electric Cake has signed up PJ Smoothies to sponsor its website in a...Moothies, launched last year. Electric Cake is the digital arm of guerrilla marketing and consumer PR ...

JCDecaux wins Masterfoods pan-European outdoor task

of 2003 looked promising, with FMCG advertisers contributing to an impressive double-digit year ...

BBC drops Sky for own free-to-air satellite service

's channels on its Sky Digital Network has exploded with the news that the BBC is pulling its channels from...deal with Sky. It will broadcast its eight TV channels, including BBC One, BBC Two and digital channels BBC Three, BBC Four and BBC News 24, on a free-to-air unencrypted digital satellite signal ... of digital satellite receiver. The broadcaster said current and future Sky subscribers will still be able ...

Coke launches interactive campaign on Sky Digital

LONDON - Coca-Cola GB is launching an interactive TV campaign on Sky Digital to encourage viewers...Sky Digital viewers are asked to enter codes from packs of Coke on the website. In return they receive music credits, which can be exchanged for CDs. A prize draw will give away backstage passes to Coca Cola Red Room events taking place across the UK in locations such as Brighton, London, Cardiff ...

 

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