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. Sobo said: "Our TV and digital teams were aiming to bring that fragmented viewing back together, to get ...
in favour of a digital-only operation is not a reason to mourn in itself. However, the decision to put 30 people in consultation while ring-fencing just three staff with digital job titles does not bode well. Unfortunately, the realities of digital publishing mean large editorial teams cannot be sustained. The magazine ...
With consummate timing, two major figures from the digital economy chose the same day to announce the death of conventional TV. Sort of. Actually, Tim Armstrong, the chief executive of AOL, didn t quite ... online. So, are these digital giants about to make inroads into conventional TV budgets ...
, magazine publishers avoided jumping into digital for fear of following the newspaper industry into a world ... off, to seriously get to grips with digital. It s now more important than ever for publishers to properly evolve and transform their product rather than simply create a digital version of the existing ...
, advertisers default to repurposing assets from a comparable old media channel. TV and digital both experienced ... , later, print ads were reapplied to digital. As humans, we seem to build a natural resistance ... to Digital Focus: Mobile ...
that would rather live in a studio. Russell Davies is a creative director at Government Digital Service ...
." The research also concludes that digital sites tend to elicit more powerful responses than static ones ...
lowest share of audience since its early days 30 years ago. Its digital portfolio, including E4 and More4 ...
for the new digitally integrated world. And we believe that mobile is a device that can drive both ... , these fundamentals must be viewed through the lens of the digitally integrated world, but they have also got to pay ... in youth and a structure that gets the best from people. We re a creative agency for a digitally integrated ...
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