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The agency has picked up the advertising, DM and digital business for Wyevale, the garden centre chain, without a pitch. The business was previously handled in-house. The Brooklyn Brothers will be briefed to expand the brand online, offline and in-store. Wyevale has recently invested in improving its ...
LONDON - Adidas has called a pitch for its global digital ad account....is looking for a fresh approach to advertising across digital platforms. Adidas' rival Nike has had success in digital advertising over the past two years, including the Nike+ campaign, created by R/GA, which won ... the majority of Adidas' UK digital campaigns. The company's most recent UK work, created by the Isobar ...
LONDON - Coca-Cola is talking to agencies about its digital advertising arrangements with a view...number of non-roster digital shops to provide credentials. The process is understood to be procurement-driven. The review is being led by Joanna Hyder, the head of digital marketing at Coca-Cola, who recently returned ... portfolio of UK brands, which includes Coca-Cola, Sprite and Oasis. The company's existing UK digital ...
LONDON - What can other brands learn from Radiohead's innovative digital marketing techniques? Kate...to digital one step further. Made using geometric informatics, the video was produced entirely from data ... position to exploit the digital medium, especially user-generated content, without the fear of a consumer ...
Protheroe will be responsible for overseeing production and excellence in client service at Pollen. She joins from Stream Digital Media, a division of Ascent Media, where she led the development of digital services and headed up production and client services. Protheroe was previously at marketing ...
LONDON - Smarter Communications and its sister agency Leftfield Digital have been appointed
development in the digital arena." Farrell - once tipped as a possible frontman for the communication giant ...
director, insists that WKD's growing use of digital media is not an attempt to side-step regulation ...
'price crunch' in ads and digital. Other industries are following suit. Premier Inn, the Whitbread ...
executive. June 2007 First meeting of AA's Digital Media Group. L June 2008 AA releases research showing ...
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