Macleans taps into romance to launch new sub brand
18 Dec 2008 | by Fiona Ramsay
and encourages people to be ready for romance', with newfound confidence in their mouths. Digital agency Swamp ...
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Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg
31 Dec 2008 | by Hadassah Nymark
consumers that Creme Egg is only available for a limited time in the run-up to Easter. Digital media sites ...
Ofcom review: "Junk-food rules are working"
17 Dec 2008 | by Staff
in advertising revenues and a 6 per cent decline in food and drink advertising revenue. Most other digital ...
Annual: Top 10 Worst Celeb Ads
12 Dec 2008
, by Agency Republic, is proof that digital agencies should leave TV alone. 9. Nintendo Wii, the Redknapps ...
Coca-Cola revisits iconic Christmas poster art
09 Dec 2008 | by Staff
well-known and loved across the world since the 30s." The campaign also incorporates digital elements ...
Choosing the right brand ambassador
09 Dec 2008 | by Alex Brownsell
Digital, PG Tips Pink Panther - Burger King, Nike, KFC ...
The Work: New Campaigns - UK
05 Dec 2008
Director: Carl Erik Rinsch Editor: Digital Domain Post-production: Digital Domain Audio Post-production: Digital Domain Exposure: National TV THE LOWDOWN LG reveals the technology that comes out to play ...
Ballantine's appoints Isobar on digital account
03 Dec 2008 | by Anne Cassidy
LONDON - Aegis-owned Isobar has been appointed as the full service digital agency for Ballantine...The network will handle digital creative and media planning and buying for the whiskey brand ... by Isobar Global. The agencies will launch digital activity for Ballantine's forthcoming Leave ... with Pernod Ricard, handling global digital strategy and creative for Chivas Regal, led by de ...
Sailor Jerry to get its first retained digital agency
03 Dec 2008 | by Matt Williams
LONDON - First Drinks is on the hunt for an agency to handle the global digital account for its...The review is being handled by ISBA, and the successful agency will be responsible for creating a new Sailor Jerry website and digital advertising campaigns. The drinks distributor is looking ... digital agency. Sailor Jerry, which consists of a blend of Caribbean rum flavoured with ginger, cinnamon ...
Brand Health Check: Nestle Heaven
25 Nov 2008 | by Joe Thomas
go much further in digital. Chocolate mania is one of the few things women share. Imagine the awesome power a brand could yield using digital communities to harness our collective lust. ...
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