Vickers BBDO, will be supported with outdoor executions and a direct mail campaign in mid-January. Digital ...
in the digital space, is said to highlight the group s commitment to both growth within the US market and the rapidly growing digital sector.
The acquisition follows Maurice Levy's Publicis Groupe buying one of the largest independent digital agency's, LBi , in September. More recently in the US, Publicis Groupe ...
The campaign, created by Fallon, will encourage people to be impulsive and have a fling with Cr me Egg.
The cross-platform drive spans TV, digital and PR, and highlights how Cr me Egg's limited ...
fling that she knows won't last.
A digital and social media campaign, created by Elvis, supports ...
19 Dec 2012
| by Simon Robinson
The news last week that the Office of Fair Trading (OFT) is investigating how retailers use online data to target shoppers with personalised pricing has attracted a lot of attention. With digital ...
digital channels, social should not be used in isolation; it must be part of an integrated campaign. Used ...
News International has appointed Jim Murray-Jones, top digital marketing executive at the Royal...its marketing and sales operations.
Murray-Jones has been head of digital marketing ...
of digital publishing director at Haymarket, a role in which he helped oversee the acquisition of PistonHeads ...
18 Dec 2012
| by Staff
an entourage of button-finders. I was one of them."
Russell Stopford, Manchester City digital marketing ...
-time media.
However, in the digital age, where 'pics, or it didn't happen' has become the mantra ...
are suffering from a digital eating disorder, and one of those fuelling the remarkable growth of Instagram ...
engaging with other viewers and show talent. Twitter has become the world's digital water cooler, where ...
18 Dec 2012
| by Gary Stolkin
markets has driven a significant proportion of M A activity.
Digital is another factor driving ...
digital offering. The holding companies have been acquiring digital independents in all their key markets and we're not just talking about full service digital agencies (WPP's acquisition of AKQA, for example ...
January with digital activity running on Burberry.com, Facebook, YouTube, Twitter, Google+, Instagram ...
for the campaign chimes with its focus on digital and come as it seeks to put mobile at the centre of its ...