Working closely with Visit Sweden s digital advertising agency Glue Isobar and its travel PR agency Four BGB, the campaign will focus on Sweden s culinary heritage and promote Sweden s coffee break ritual Fika . W Communications MD Warren Johnson said: The campaign is a great opportunity ...
The agencies were appointed after a rigorous review of the company s global marketing needs across advertising, digital, CRM, shopper marketing, direct marketing and media planning and buying. A source close to the situation said that around 14 people would be made redundant from Draftfcb s London office ...
by double-digit organic revenue growth in the UK, Asia Pacific and the rest of the world (outside Europe ...
The high-street coffee maker disclosed selective UK results today (29 July), as it published its global third-quarter results for the period April to June. Starbucks said like-for-like sales reported single-digit growth, despite falling football across the UK high street. In particular, the company ...
, but ads for digital television are being ignored, as only 16% of adults tend to be seekers or reactors ...
UKTV, the digital TV broadcaster, has launched its first video-on-demand service, after signing a
appointed Buster Dover, the former head of digital at VCCP, as its managing director. The appointment ...
the exposure. Activity planned by the channel's retained media agency MediaCom, Digital Cinema Media (DCM ... director of Digital Cinema Media (DCM), sums up: "As an organisation, we are upping the ante on social ...
down to double-digit increases in retail and business to business revenue and in particular strong ...
it with Lowe London to form DLKW. In May this year IPG's DraftFCB agency acquired the 60-strong digital ...
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