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Matt Damon film delivers 1.4m impacts for Jaguar

10 Mar 2011 | by Katherine Levy

gain 1.4 million impacts, according to unofficial figures from Digital Cinema Media.

Marketers descend on 'Little Black Book' launch party

10 Mar 2011 | by Staff

for most noteworthy footwear of the night went to Fiat s UK digital marketing head Claudio Annicchiarico ...

Couponstar upgrades online voucher service

10 Mar 2011 | by Loulla-Mae Eleftheriou-Smith

Couponstar, the digital coupon promotion brand, has sped up and simplified the process of printing

Greenpeace calls UK creative pitch

10 Mar 2011 | by Campaifgn staff

, it worked with DDB Paris on a digital campaign that gave Greenpeace supporters the chance to purchase a ...

Havard takes digital role at Wunderman

10 Mar 2011 | by Sara Kimberley

Wunderman has appointed Karl Havard, the managing director of the digital brand consultancy...In the newly created role, Havard will focus on building digital communications around customer insight. He will work on key clients including Land Rover, Ford and Microsoft as digital income at the WPP-owned agency hits 60 per cent of the total. As the managing director and founder of Somatica Digital, Havard ...

Glue Isobar scoops VisitSweden brief

10 Mar 2011 | by Matt Williams

Glue, which previously handled VisitSweden's digital account, won the business after a pitch involving several other London-based agencies. It will now also be responsible for overseeing VisitSweden ... channels. Glue first began working with VisitSweden in July 2009, after winning a digital pitch against ...

Morrisons plans London delivery trials and convenience outlets

10 Mar 2011 | by Ed Owen

, and disclosed plans to kick-start its digital and convenience store business.

Omnicom strikes data deal with internet giants

10 Mar 2011 | by Sarah Shearman

about the effectiveness of its campaigns. Jonathan Nelson, chief executive of Omnicom Digital, told ... its digital expertise through organic growth and acquisition , throughout 2011 and 2012. ...

COI plots overhaul of agency rosters

10 Mar 2011 | by Anne Cassidy

The COI s creative rosters, which are currently separated by channels such as advertising, digital and direct marketing, will be reorganised to reflect the way agencies are restructuring themselves to work across media channels. Mark Cross, COI s communications planning director, has been examining ways ...

Think BR: Is Omnicom losing its way?

10 Mar 2011 | by Bob Willott

was at the forefront of the digital revolution when it was in its early stages. It backed a basketful of new ... little by investing in IconMedialabs (now part of LBi International). WPP backed stand-alone digital ... that traditional agency disciplines need digital expertise embedded in them, rather than offered as a supplementary ...

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