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Spotify launches app platform with Guardian, Rolling Stone and others

.fm and Rolling Stone, as the digital music service strives to differentiate itself from rivals....announced that developers will be able to create free music-based apps on the digital music service ... game-changing for the digital industry." The Guardian app integrates music reviews from The Guardian ...

Channel 4 sales strategist Mike Parker to leave after 20 years

reports will be two heads of agency sales, a head of trading, a head of digital and partnership innovation and a head of airtime and portfolio management. The role of digital and partnership innovation combines Parker s role as head of strategic sales, Errol Baran, head of future and digital media, and David ...

Volvo to sponsor Jazz FM snow bulletins

awareness and consideration. Jazz FM launched on the national DAB platform in March . The digital ...

Bloomberg Businessweek puts mag's 'personality' in the spotlight

, which was planned internally with buying by Out Of Home International, will include digital outdoor ... Underground. At London City Airport 10 to 15-second spot ads will appear on 30 digital screens ...

Facebook apps boost free-access newspaper sites

launches by the Guardian in recent months as our digital-first strategy gains momentum." Elsewhere, more ... website as a destination, and those using a social media app." However, the Daily Mail s digital leader ...

We7 targets mainstream radio with debut TV campaign

We7, the digital music service, is making its television debut with a marketing campaign to attract...with Dancing Aardvarks, is being supported with digital ads. In September We7 relaunched to become more ... the service faces heightened competition in the digital music space and it has chosen to differentiate ...

My Media Week: Keith Grainger

. Wednesday Today is the APA Content Summit at Billingsgate. I meet up early with our soon-to-join digital ...

Bloomberg Businessweek 'brand campaign', created in-house

The campaign, created in-house, promotes the title s new Europe and Asia editions, launching in early 2012. The campaign will run across digital screens in airports and on 48-sheet posters at rail stations. The images are inspired by topical stories in the magazine. ...

BMW launches Olympics iPad magazine

Steve Backley. The digital magazine opens with time-lapse photography of a sunset over the Olympic ...

Virgin Media to launch targeted TV ad service in 2012

and explain its benefits. The proposed roll-out comes at a time when the digital industry faces intense ... . Mark Brandon, commercial director of Virgin Media digital sales, would not confirm plans, but said ...

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